TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Weather Channel Goes To Cuba To Cover Isaac

The potential of a Hurricane Isaac hitting the U.S. (and maybe interrupting the RNC) means that The Weather Channel is back in its wheelhouse.

For the first time ever, Weather will be sending a reporter to Cuba to cover that country as Isaac hits. Mike Seidel is in the city of Varadero in the Caribbean nation, and will be reporting there starting this afternoon. Journalists for many TV news outlets have reported from Cuba before, but the complicated visa process makes it difficult to cover breaking news there.

Meanwhile, Jim Cantore is heading to Florida, for a location TBD, where he will report on Isaac.

Weather Channel routinely becomes a go-to network for viewers whenever there is bad weather, such as hurricanes or blizzards, and Isaac looks to be no exception.

Mediabistro Course

Social Media Strategy Boot Camp

Social Media Strategy Boot CampBuild a complete social strategy for your brand in Social Media Strategy Boot Camp starting November 10! Learn from social media and marketing experts how to integrate social media into your overall marketing plan, understand key analytics and metrics, master emerging trends, and more. Register now!