‘World News’ Drops The ‘Tonight’: Memo

worldnewsjul19.jpgFrom: Westin, David L.

Sent: Wednesday, July 19, 2006 12:02 PM

To: #ABCTV News ALL

Cc: Sweeney, Anne X.

Subject: WNT

Beginning this evening, ‘World News Tonight’ will change its name to ‘World News with Charles Gibson.’ Our flagship evening news broadcast has evolved well beyond thirty minutes on television. With an afternoon webcast downloaded by millions, and updated content available throughout the day on dotcom, ‘World News’ is always on. As we continue to expand ABC News and ‘World News’ into the 24-hour space created by the digital world, it makes sense for that reality to be reflected in the title of the broadcast. Additionally, after a difficult 14 months, Charlie’s presence at World News brings a stability and momentum we have not known in some time. It’s only appropriate that the broadcast should include his name.

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