By Shea Bennett on December 10, 2013 3:00 PM
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Sometimes (ahem, Sharknado), it’s not the best-quality programs that get the most buzz on social media.
NBC’s live TV performance of Rodgers’ and Hammerstein’s iconic The Sound of Music – and its star Carrie Underwood – was the subject of ridicule online over the months leading up to the broadcast.
But NBC got the last laugh.
On the heels of news that Twitter is working with Singapore startup U2opia Mobile to enable customers in emerging markets to access Twitter via their mobile phones without a data connection comes news that Twitter has signed another deal with Switzerland-based mobile software company Myriad Group to the same end, TechCrunch reports.
The Myriad Group technology relies on a text-only transmission technology called USSD (Unstructured Supplementary Service Data), letting people use Twitter without logging in or even having an account at all.
Twitter (TWTR) enjoyed its biggest single-day rise since its IPO in November, with the stock jumping 9.3 percent to $49.14 yesterday.
You can now follow the most famous horror author on Twitter – Stephen King has signed up, and he’s already starting to get comfortable.
Increasing your Twitter follower count is not a science, nor does it need to be your top focus for your activity on the network.
But it can be constructive to examine your Twitter practices to gauge whether they’re in line with what’s considered ideal.
The below infographic created by WordPress theme site Inkthemes.com suggests 10 effective ways to increase your Twitter followers.
In a recent dinner conversation, I was chatting with a friend of a friend about social media. She asked what networks I’m active on, and since I work in the field my answer was lengthy.
She responded that she’s engaged on Facebook, Quora and Pinterest – but has no interest in Twitter. When I asked her why not, she said she has enough access to information like what people ate for lunch and how their Caribbean vacation was and didn’t need another network to that end.
When I explained that I use Twitter for purely professional and informational purposes – keeping up with news in real time, tracking trends, reading interesting articles, and cultivating relationships – she was surprised, and shared that she’d like to try that out. I was equally surprised at her impression of Twitter in the first place.
The information you consume on Twitter is a product of the people you follow, so the content flow is completely controlled by you. That said, my conversation with this potential new Twitter user was a good reminder to be constantly conscious of the tweets you’re contributing to the firehose.
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