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Why Now Is the Time for Your Brand to Start Posting Video on Twitter

Why Now Is the Time for Your Brand to Start Posting Video on Twitter
We might not all be cozying around a smartphone for family movie night, but mobile video is rising in popularity nonetheless. And Twitter’s latest announcement should motivate any brand that isn’t tweeting videos to fire up the digital camera.

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HootSuite Acquires Social Analytics Leader UberVU

HootSuite Acquires Social Analytics Leader UberVU

Yesterday HootSuite announced the acquisition of uberVU, a market leader in the space of social analytics. UberVU’s real-time social media marketing platform is used by over 200 customers, including Fujitsu, S.C. Johnson, and NBC.

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Lenders Are Mining Your Social Media Profiles To Help Determine Your Credit Score

Lenders Are Mining Your Social Media Profiles To Help Determine Your Credit Score

Are you looking for a new credit card, or finance on a car? Perhaps you’re taking that first step with a mortgage, or simply want a loan from your bank towards an amazing holiday.

Well, let’s hope your social media behaviour is in good standing, as more and more lending companies are using Facebook, Twitter and other social networks to determine the creditworthiness of a borrower before they make a decision.

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Analysts Downgrade Twitter Stock, While CEO Costolo Has No Idea How Many Users Opt Out Of Ads

Analysts Downgrade Twitter Stock, While CEO Costolo Has No Idea How Many Users Opt Out Of Ads

Shares in Twitter fell 3.5 percent yesterday after Cantor Fitzgerald cut the company’s rating from “hold” to “sell”, based on what Cantor said were excessive valuations.

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Twitter’s Ad Revenue Share Expected To Double By 2015 (Still Dwarfed By Facebook) [REPORT]

Twitter's Ad Revenue Share Expected To Double By 2015 (Still Dwarfed By Facebook) [REPORT]

Twitter’s net share of U.S. digital advertising revenue reached 1 percent in 2013, a nice uptick from just 0.6 percent last year. eMarketer tips Twitter’s slice of this pie to continue to rise over the next two years, reaching 1.6 percent in 2014 and 2.2 percent twelve months later, more than double its current share.

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The State Of Social Business [INFOGRAPHIC]

The State Of Social Business [INFOGRAPHIC]

Did you know that 78 percent of companies have a dedicated social media team, up from 67 percent two years ago?

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Twitter Enjoys Biggest One-Day Stock Rally Since IPO

Twitter Enjoys Biggest One-Day Stock Rally Since IPO

Twitter (TWTR) enjoyed its biggest single-day rise since its IPO in November, with the stock jumping 9.3 percent to $49.14 yesterday.

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Two-Thirds Believe Twitter’s Stock Price Will Drop Over Next 6 Months [POLL]

Two-Thirds Believe Twitter's Stock Price Will Drop Over Next 6 Months [POLL]

Are you bullish about Twitter?

I am, certainly in the long term. But after the success of Twitter’s IPO, which saw the company set a price of $26 per share that soared to $44.90 by the end of the day, the stock has meandered somewhat, and currently sits at $41 and change.

So, what next? Is this a good time to buy TWTR?

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Google To Earn 33% Of Online Ad Revenues In 2013 (Twitter Just 0.5%) [CHART]

Google is poised to rake in a colossal $38.6 billion in online advertising revenues in 2013, equating to a third of all revenues tallied from the ten biggest online advertisers, which is expected to reach a total of some $117.6 billion in 2013, up from $104 billion last year.

Twitter ranks ninth amongst the top online advertisers, with its estimated $600 million in online ad revenues this year accounting for just a half percent share of the overall market.

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Sina Weibo Now Available In Singapore And Indonesia

China’s Twitter, Sina Weibo, recently valued at $6 billion, isn’t slowing down.

The network has expanded to Singapore and Indonesia.

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