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The Evolution of Social Media (2004-14) [INFOGRAPHIC]

The Evolution of Social Media (2004-14) [INFOGRAPHIC]

While the roots of social media can be found in Friendster and Myspace, it’s probably fair to say that social didn’t really start to change the world until Facebook launched in 2004.

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Social Reach Increases Through Employee Sharing [INFOGRAPHIC]

Social Reach Increases Through Employee Sharing [INFOGRAPHIC]

Did you know that a recent study showed that just 15 percent of social media users trust posts by companies or brands on social networking sites?

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The Most Tech Savvy States in America (According to #Twitter) [INFOGRAPHIC]

The Most Tech Savvy States in America (According to #Twitter) [INFOGRAPHIC]

When you think of technology you think of Silicon Valley in the state of California, but who really dominates tech talk across the U.S.?

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6 Ways to Say ‘Thank You’ on Social Media [INFOGRAPHIC]

6 Ways to Say ‘Thank You’ on Social Media [INFOGRAPHIC]

It’s Thanksgiving Day, so what better time to reach out and thank customers, fans, friends and family on your favourite social media sites?

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When is the Best Time to Tweet on Black Friday? [INFOGRAPHIC]

When is the Best Time to Tweet on Black Friday? [INFOGRAPHIC]

It’s Black Friday tomorrow, and brands around the world will be slashing prices to entice you to spend as much as possible. Last year, around 141 million U.S. consumers shopped on the day after Thanksgiving, spending a whopping $57.4 billion.

Which means there’s an awful lot at stake. So, if you’re a brand looking to drive Black Friday business to your website via Twitter, when’s the best time to tweet?

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How to Achieve True Engagement With Social Media [INFOGRAPHIC]

How to Achieve True Engagement With Social Media [INFOGRAPHIC]

When it comes to social media, you have to focus on the three Es.

Engagement, engagement, engagement.

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8 Reasons to Combine Social Media and SEO [INFOGRAPHIC]

8 Reasons to Combine Social Media and SEO [INFOGRAPHIC]

When social media really started to gain traction many were quick to proclaim that its success would lead to the death of search engine optimisation (SEO). After all, why would anybody use search when they could use social?

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Social Media Vs SEO Smackdown: 7 Key Differences Between Social and Search [INFOGRAPHIC]

Social Media Vs SEO Smackdown: 7 Key Differences Between Social and Search [INFOGRAPHIC]

You’re about to launch an exciting new business online, but there’s one important question you find yourself struggling to answer.

Which is more important: social media or search engine optimisation (SEO)?

Maybe it would help to took a look at some of the key differences?

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The History of #Hashtags [INFOGRAPHIC]

The History of #Hashtags [INFOGRAPHIC]

The first recorded use of a hashtag on Twitter is credited to designer Chris Messina way back in August 2007, when he asked his followers how they felt about using the pound sign to group conversations on the micro-blogging platform.

And a movement was born.

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Is Your Social Customer Service Ready for the Holiday Season? [INFOGRAPHIC]

Is Your Social Customer Service Ready for the Holiday Season? [INFOGRAPHIC]

Did you know that almost one quarter (23.4 percent) of customers will take to social media to vent frustration if their first channel of support contact doesn’t work out this holiday season?

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