Pro Golfer Ben Crane Turns To Twitter To Find His New Caddie

Another win for sports and Twitter:
Golf pro Ben Crane turned to his Twitter following this week to crowdsource a replacement caddie at the HP Byron Nelson Championship Pro-Am in Texas.

Another win for sports and Twitter:
Golf pro Ben Crane turned to his Twitter following this week to crowdsource a replacement caddie at the HP Byron Nelson Championship Pro-Am in Texas.
Learn how to maximize real-time marketing opportunities at AllTwitter Marketing Conference, June 4 in San Francisco. Explore how your businesses can — and should — approach Twitter to drive engagement, awareness, and sales. Learn more.
Back in December, Twitter teamed up with ESPN and Ford to provide embedded replays from football games in posts sent via Twitter.
The replays, which each began with a short promotional clip for the Ford Fusion, were selected by ESPN’s college football editors and promoted by both ESPN and Ford to people not following Ford or ESPN on Twitter, but solid potential followers based on the people they follow and what they tweet about.
The partnership was evidently a success (in fact, ESPN said the video highlights were seen more than 7 million times), because Twitter and ESPN are amping up their joint efforts.
Thank goodness Twitter didn’t exist when you were in high school, hmm? If you’ve ever said or thought that, you’ll appreciate the COMPLETE ridiculousness of this story.
A class president at a high school in Kansas said something negative about his school’s football team and got suspended for the remainder of the year.
He didn’t swear. He didn’t threaten anyone. The tweet wasn’t violent. But it made other kids angry. Yeah, that’s really all it took. This is going on the Twit List, definitely.
![NBA Twitter All-Stars [INFOGRAPHIC]](http://www.mediabistro.com/alltwitter/files/2013/05/slam-dunk-300x240.jpg)
Sports and social media are proving to be a fantastic match.
Today, people are ten times more likely to check Twitter or Facebook than the radio for sports news, and sports fans are among Twitter’s most active users.
Let’s take a look at the NBA, specifically, on Twitter.

Calling all sports junkies: a new (free!) app called Beyond the Box is the answer to your live sports coverage prayers.
Beyond the Box aggregates NFL, NBA, MLB, and NHL news, analysis, rumors, videos, photos, and player thoughts from 1,000 media sources and 2,000 players into a personalized sports timeline that you can curate based on your favorite teams and athletes.
![The 2013 NFL Draft According To Social Media [INFOGRAPHIC]](http://www.mediabistro.com/alltwitter/files/2013/04/Screen-shot-2013-04-25-at-9.18.14-AM-300x239.png)
Football fans, heads up: social media is the next NFL draft expert.
Turn off ESPN, ignore NFL.com, and dial your radio to another channel. All you need is Twitter to accurately predict what’s going to go down starting tonight during the 2013 NFL draft.
With trending hashtags, Vines are bound to continue building steam. Time to hop on board, businesses!
To help you accomplish this (and to help you NOT get tangled in Vine), we’ve shared best business guidelines as well as some hilarious Vines and cool Vines to get your creative juices flowing.
And now, predictably, a video game has taken Vine to the next level. Talk about marketing magic.
If you’re all about basketball, Twitter is the place for you. According to Twitter, there are over 400 players on Twitter, representing nearly 90% of the NBA.
But wait, we said NCAA not NBA! Yes, don’t worry – Twitter has those teams too. And they’ve made following all of them easy.
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