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Twitter Acquisitions

Twitter Acquires TV Analytics Provider Trendrr

Another link in the daisy chain between Twitter and TV: Twitter has acquired New York-based Trendrr, which provides TV networks, publishers, and media agencies with tools to track social TV engagement.

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Twitter Buys Search Technology Company Spindle

Another Twitter acquisition to add to the list: Spindle, a search technology company that informs users about what’s happening at local businesses around them – kind of like the “push” to Foursquare’s “pull.”

Spindle, based in Boston, will be relocating to Twitter’s San Francisco headquarters, and its services will be “sunsetted” (shut down) as the company focuses on “new and exciting opportunities,” according to the Spindle blog.

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Analytics Firms Shudder As Twitter Acqui-Hires LuckySort

Twitter acquired a slew of companies last year and appears to be aiming to top that number this year.

And it’s also looking (apparently) to keep third-party developers on their toes, as this latest aqui-hire, Lucky Sort, has contextual analysis pretty locked up – and it’s now in-house. Eep.

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‘Twitter Music’ Launches For Select Users (Not You)

This is a dual announcement: An aqui-hire and an app development.

We told you Twitter was planning to launch its own music app – and now it has! Well, it kind of has. It will be made available to the unverified masses soon enough.

And this music app launch will be made possible by Twitter’s latest aqui-hire: We Are Hunted.

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Twitter Challenges Facebook To A Music War

Facebook might be planning to hijack Twitter’s hashtag, but Twitter (always a step ahead) is going after something that’s actually useful – music.

And we predict they’re going to win this one.

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