Archives: July 2013
Did you know that 5 Vines are tweeted every second?
What if I told you that weekends are the most popular times for Vine shares, that 10-11am is the hour of the day that most Vines are sent or that a record 19,667 Vines were recorded and shared on the day of the Boston Marathon tragedy?
Speaking at the recent #TweetsFromTheTop Twitter event for chief executives, Guardian News & Media CEO Andrew Miller announced that Twitter drives more referral traffic for key breaking news stories to The Guardian than any other social media platform.
10% of the newspaper’s online traffic currently comes from social media, and Twitter plays an integral role.
Who’s the most influential world leader? It’s a debatable point, but you’d be hard-pressed to find someone more influential than U.S. president Barack Obama. Obama, of course, is on Twitter – and has been for some time – so by definition he must be the most influential head of state on there, too, right?
Wrong. At least according to one new study, which suggests that it’s Pope Francis who is actually Twitter’s most influential world leader. Pretty good going, when you consider that “he” has only been tweeting since last December.
What’s the future of Twitter?
It’s a weighty, expansive question that’s proved increasingly problematic to answer in the few years since Twitter first opened its doors to an unsuspecting public back in July 2006. Partly this is because what Twitter is now shifts continuously, making it very difficult to guess where and what it will be in just a few months time.
And partly it’s because you always have the feeling that Twitter themselves don’t really know what Twitter is, which doesn’t really help.