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Archives: August 2013

The Small Business Guide To Twitter [INFOGRAPHIC]

So you’ve heard about this Twitter thing, right?

It’s growing pretty fast. With hundreds of millions of users sharing billions of tweets each and every week, Twitter has quickly established itself as a pivotal marketing and communications tool for brands and businesses of all shapes and sizes across almost every industry.

Problem: Twitter comes with a pretty steep learning curve. Where on earth do you begin?

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You Can Now Report Tweets For Abuse Or Spam Directly From Twitter.com

Thanks in part to last month’s scandal over feminist campaigner Caroline Criado Perez, who was subjected to a barrage of Twitter abuse and whose supporters rallied to her cause by creating a petition for Twitter to institute a “report abuse” button, you can now report individual tweets for abuse or spam directly from Twitter.com.

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New Twitter Feature: Tweet Conversations Are Now Threaded Together

The real-time, global, public conversations that take place on Twitter are now much easier to discover and follow.

Twitter has rolled out an update that threads tweets together that are part of the same conversation.

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Twitter Ad Revenue Share Mostly Mobile (And Growing), Says Study [REPORT]

Twitter’s share of advertising revenues in the U.S., which was entirely desktop-based as recently as 2011, is now mostly mobile, suggests a new report from eMarketer.

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The 80 Rules Of Social Media [INFOGRAPHIC]

So you want to get good at social media?

You need to have a plan. A guidebook. A strategy.

You need some rules.

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Twitticisms: Funniest Tweets Of The Week

AllTwitter’s Wednesday series Twitticisms is back, featuring the jocular jests and witty wisecracks of Twitter’s funniest.

Cue the laugh track:

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The Top 10 Countries That Request User Data From Twitter [STATS]

Government request (or theft) of private social network user data is a hot-button topic of late.

It’s an area in which Twitter has always stood out in protection of its users, maintaining an unabashed policy of transparency in disclosing what data requests are made and defending its users’ security at all costs.

That doesn’t mean, though, that Twitter data isn’t highly coveted by governments worldwide.

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Twitter’s Mobile Ad Revenue Share Rises (But It’s Still Dwarfed By Google And Facebook)

Facebook’s share of mobile internet ad revenues is expected to reach 15.8 percent in 2013, up considerably from just 5.35 percent last year, which represents a remarkable rise given that the company had no presence in the mobile ad space as recently as 2011, reports eMarketer.

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‘Pin It’ Button Outperforming ‘Tweet This’ Button By A Factor Of 10 [INFOGRAPHIC]

Pinterest is a long-acknowledged leader in the social space in terms of e-commerce, traffic driving, and engagement.

But recent data captured in the infographic below by the blog Top SEO Promotions clarifies just how strongly Pinterest has been performing, in contrast to Twitter and even Facebook.

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Synthesio Launches U.S. Open Real-Time Social Media Leaderboard

Global social media monitoring leader Synthesio is once again innovatively tapping into the cultural zeitgeist with a U.S. Open real-time online leaderboard tracking the social media buzz of all the players.

It’s the best way to see if the tennis stars’ digital popularity corresponds to their success on the court.

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