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Want The Lights to Blink When You’re Mentioned on #Twitter? Now You Can (And More) With #IFTTT

Want The Lights to Blink When You're Mentioned on #Twitter? Now You Can (And More) With #IFTTT

IFTTT (which is short for “IF This Then That”, and is pronounced like “Gift”, without the “G”) is a super-useful web-based service that lets users aggregate content from a number of different web applications to create simple conditional statements known as “Recipes”.

These Recipes perform a set of actions (known as “triggers”) that you decide based on select criteria. For example, you could configure a Recipe on IFTTT to automatically post the same update to your Facebook Page when you use a specific hashtag on Twitter.

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6 Social Media Mistakes That Are Costing You a Job

6 Social Media Mistakes That Are Costing You a Job

Earlier today we looked a new study from Jobvite, which found that 73 percent of recruiters plan to increase their investment in social media.

The survey also revealed another interesting tidbit: 93 percent of recruiters review a candidate’s social media accounts being a hiring decision, with 61 percent reconsidering an applicant because of something negative on their profile.

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73% of Recruiters Spending More On Social Networks [STUDY]

73% of Recruiters Spending More On Social Networks [STUDY]

Seven in 10 recruiters expect competition to increase in 2015 – accordingly, almost three-quarters (73 percent) plan to invest more in recruitment via social media, which has revolutionised the way that the industry works.

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B2B Content Marketing Trends for 2015 [INFOGRAPHIC]

B2B Content Marketing Trends for 2015 [INFOGRAPHIC]

Did you know that 92 percent of business to business (B2B) content marketers use social media?

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Flight, Twitter’s First Mobile Developer Conference, Will Take Place Next Week

Flight, Twitter's First Mobile Developer Conference, Will Take Place Next Week

Twitter’s first conference for mobile developers, called Flight, will take place next Wednesday, October 22nd, in San Francisco.

Here’s what to expect.

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Bing Searches Now Show Brand Twitter Followers in Ads

Bing Searches Now Show Brand Twitter Followers in Ads

If you use Bing to search for things that you want to buy, you might be in for a surprise – the follower counts of the brands showing ads related to your search.

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One in Three Teenagers Have Met Strangers After Connecting on Social Media [STUDY]

One in Three Teenagers Have Met Strangers After Connecting on Social Media [STUDY]

A third of 15 to 18 year-olds in the United Kingdom have met a person in “real life” after originally connecting with them for the first time on social media, reveals a new study.

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Here’s How You Can Send Money to a Friend Via Twitter (in France)

Here's How You Can Send Money to a Friend Via Twitter (in France)

On Monday we reported on news that Groupe BPCE, one of France’s leading banks, has developed a way to transfer money via a tweet.

Here’s how it works.

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44% of Millennials use Facebook, Twitter for Travel Plans [STUDY]

44% of Millennials Use Facebook, Twitter for Travel Plans [STUDY]

When planning a trip or holiday, do you ever turn to Facebook or Twitter for research and advice?

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CEOs: Twitter is the Most Overvalued Tech Company [STUDY]

CEOs: Twitter is the Most Overvalued Tech Company [STUDY]

Twitter has 271 million active users, but quarterly revenues of just a few hundred million dollars. Despite the latter it boasts a market capitalisation in the tens of billions.

So, is Twitter overvalued? Yes, says a new study – and they’ve asked the people who should know.

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