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Twitter’s New ‘Buy’ Button is Live: Here’s How it Works

Twitter’s New ‘Buy’ Button Is Live: Here’s How it Works

Rumours of Twitter’s ‘buy’ button started to surface earlier this year before the company made an official launch back in September. It’s appeared on a few occasions in the wild over that time but today we can get a good look at how it all works, courtesy of a holiday promotion from AMC Theatres.

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Very Few Users Prefer Social Media for Customer Service

Very Few Users Prefer Social Media for Customer Service

About one in four (23 percent) of U.S. internet users have used social media for customer service purposes, but it’s the preferred channel for a very small minority, reveals new data from American Express.

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4 Ways That #Twitter Influences Holiday Purchase Decisions

4 Ways That #Twitter Influences Holiday Purchase Decisions

More than half of Twitter users say that promotions that they hear about on the platform motivate them to purchase, reveals a new study.

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You Can Now Send URLs in Direct Messages (Again) on #Twitter

You Can Now Send URLs in Direct Messages (Again) on #Twitter

Good news: you can now send URLs in direct messages.

Again.

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Just 15% of Marketers Think Social Media Software is Useful

Just 15% of Marketers Think Social Media Software is Useful

If there’s one thing that the internet has given us in spades it’s data. There’s so much data, in fact, that we need software to make sense of it all so we can drive our marketing campaigns forward.

But which digital tools actually convert these metrics into actual return on investment (ROI)?

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The History of #Hashtags [INFOGRAPHIC]

The History of #Hashtags [INFOGRAPHIC]

The first recorded use of a hashtag on Twitter is credited to designer Chris Messina way back in August 2007, when he asked his followers how they felt about using the pound sign to group conversations on the micro-blogging platform.

And a movement was born.

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Now Showing in #Twitter Search: Every Tweet Ever Written (March 21, 2006 to Present)

Now Showing in #Twitter Search: Every Tweet Ever Written (March 21, 2006 to Present)

On March 21, 2006, Jack Dorsey wrote the first ever tweet.

“Just setting up my twttr,” he wrote. And the world was never the same again.

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Pinterest, Instagram Growing Faster Than Twitter, Facebook

Pinterest, Instagram Growing Faster Than Twitter, Facebook

Tumblr, Pinterest and Instagram are growing faster than any other social platform in the past six months, reveals new data from GlobalWebIndex.

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This is How Much Time we Spend on Social Networks Every Day

This is How Much Time we Spend on Social Networks Every Day

How much time do you spend each day on Facebook?

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From #Facebook and #Twitter to #Instagram and #Ello: The Most Popular Social Networks

From Facebook and Twitter to Instagram and Ello: The Most Popular Social Networks

Facebook is the most popular social network in the United States, with its 74 percent penetration rate more than double that of second-placed LinkedIn.

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