There’s no scientific formula for predicting whether or not something will go viral on the Internet.
But a monolithic social network like Twitter certainly has the massive data pool from which to at least glean insights into the path to virality.
Don’t miss the chance to hear from the three men who started the 3D printing boom at the Inside 3D Printing Conference & Expo, September 17-18 in San Jose, California. Chuck Hull, Carl Deckard, and Scott Crump will explore their early technical and commercial challenges, and what it took to make 3D printing a successful business. Learn more.
Viral YouTube videos are no longer one-time flukes.
Now an entire industry surrounds YouTube stars – JennaMarbles, the third most popular channel on YouTube, earned almost $350,000 in one year from ad revenue – and Twitter plays a critical role in that by facilitating the spread of viral content.
Good news travels fast.
Especially on social networks. So says Jonah Berger, a social psychologist at the University of Pennsylvania and author of new book (and recent SXSW talk), Contagious: Why Things Catch On.
Berger and his Penn colleague Katherine Milkman dove into people’s social networking habits, analyzing the types of content people share most, with whom, when, and why. The results are pretty fascinating.
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