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Posts Tagged ‘twitter acquires’

Twitter Acquires Mobile Retargeting Leader TapCommerce

Twitter Acquires Mobile Retargeting Leader TapCommerce

Twitter has acquired TapCommerce, a leader in mobile retargeting and re-engagement advertising.

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Twitter Acquires Cloud-Based Video Platform SnappyTV

Twitter Acquires Cloud-Based Video Platform SnappyTV

Twitter has acquired SnappyTV, the “cloud-based, live video platform that makes TV and live web streams social, mobile and viral.”

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Twitter Isn’t Buying SoundCloud Because ‘The Numbers Didn’t Add Up’

Twitter Isn't Buying SoundCloud Because 'The Numbers Didn't Add Up'

Twitter has backed out of talks to acquire the popular German music-streaming service SoundCloud.

Why? Because “the numbers didn’t add up”, reports The Wall Street Journal.

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Is Twitter About To Buy SoundCloud?

Is Twitter About To Buy SoundCloud?

Twitter’s growth problem is well documented: the platform desperately needs new users, and, critically, it needs them to stay.

One effective way for an online business to expand its reach is through acquisition – when you buy another online brand, you also essentially buy its audience, particularly if the demographic is on point. Now, Twitter is considering buying SoundCloud, the music-sharing company, in a deal that could cost upwards of $1 billion.

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Twitter Acquires MoPub, The Mobile-Focused Advertising Exchange

In another hat tip to its impending 2014 IPO, Twitter has acquired MoPub, a hosted ad serving solution built specifically for mobile publishers.

The price? A cool $350 million in stock.

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Twitter-Owned Posterous Will Close On April 30 (So Here’s How To Move Your Content)

Are you still using Posterous, the once-popular blogging platform that was acquired by Twitter in March of last year?

Even after we told you that the inevitable risk of closure meant that it was a really good idea to export your Posterous posts and start using another blogging platform back in December? And how Posterous had stopped accepting new sign-ups last month (which is and always has been startup shorthand for “KILL… ME…”)?

Well, you’re tenacious, we’ll give you that. But time is running out. Posterous have announced that they’re closing their blogging service for good on April 30, 2013, which means you have a little over two months to get your content off there and on to somewhere else.

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Twitter Acquires Social TV Analytics Company Bluefin Labs

Twitter has acquired Bluefin Labs, the social analytics company that tracks what consumers say about the shows and commercials they watch on TV and shares that data with marketers, agencies and TV networks.

In their own words, this purchase clearly reflects Twitter’s continuing “commitment to the social TV market” and builds on their partnership with Nielsen and the recently-announced Twitter TV Rating.

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Twitter Acquires Mobile App Crash Reporter Crashlytics

In what could be the clearest indication yet of their growing interest in mobile, Twitter has acquired Crashlytics, the “powerful, yet lightest weight crash reporting solution”, for an undisclosed sum.

This follows the announcement of video-sharing app Vine last week, which launched to some fanfare.

The good news for existing fans of Crashlytics? It looks like Twitter has promised to leave them alone, with the Crashlytics’ blog reporting that development will continue “unabated”.

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Twitter-Owned Posterous Is No Longer Accepting New Sign-Ups

Are you still using Posterous, the once-popular blogging platform that as acquired by Twitter in March of last year? Well, heads up, as Posterous has stopped accepting new sign-ups, which could mean that the service might be on its last legs.

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Twitter Buys Posterous (So You’d Better Move Your Content To Tumblr ASAP)

Twitter has acquired blogging platform Posterous, and the latter’s engineers, product managers and other staff members will soon be joining the existing Twitter teams so they can “make Twitter even better”.

In what very much appears to be a talent acquisition, existing Posterous bloggers should seriously consider moving their content to another blogger platform as soon as possible. While Twitter have given assurances that Posterous Spaces will remain up and running without disruption for now, reading between the lines in the various statements that have been made it’s fairly obvious that these services will not continue indefinitely, certainly as they are now.

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