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Posts Tagged ‘twitter study’

One In 10 Have Quit Twitter In The Past Year [STUDY]

One In 10 Have Quit Twitter In The Past Year [STUDY]

New data has revealed that one in 10 social media users in the United Kingdom stopped using Twitter over the past 12 months, with loss of interest in the platform cited as the main reason.

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Which Apps And Platforms Drive The Most Twitter Shares? [STUDY]

Which Apps And Platforms Drive The Most Twitter Shares? [STUDY]

Which platforms and apps do you use when sharing to Twitter?

If you’re like 85 percent of users, it’s the Twitter.com website that drives the bulk of your shares, ahead of the tweet button (71 percent), Twitter for iPhone (64 percent), Instagram (35 percent) and iOS (30 percent).

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Twitter Expected To Grow By Almost 25% In 2014 As Asia Becomes Biggest Audience [STUDY]

Twitter Expected To Grow By Almost 25% In 2014 As Asia Becomes Biggest Audience [STUDY]

Twitter’s user base is on track to grow by 24.4 percent in 2014 as the platform gains a greater share of its total audience from countries in the Asia-Pacific region, suggests new data from eMarketer.

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The BBC Is The Most Shared News Brand on Twitter [STUDY]

The BBC Is The Most Shared News Brand on Twitter [STUDY]

A new study has revealed that the BBC is both a leader in global breaking news and the most retweeted news source on Twitter.

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Young People Don’t Trust Twitter As Much As You Think [STUDY]

Young People Don't Trust Twitter As Much As You Think [STUDY]
A new study suggests that young people aren’t as susceptible to believing everything they see on Twitter as you might think.

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27% Of UK Viewers Use Social Media Whilst Watching TV [STUDY]

27% Of UK Viewers Use Social Media Whilst Watching TV [STUDY]

Much has been made of Twitter’s connection with TV, often by Twitter themselves – the company is betting big that its circular relationship with the major networks and their biggest shows is beneficial to all parties.

However, right now at least that synergy isn’t clear. Last month an NBC exec suggested that Twitter does not increase TV viewers, and new data from YouGov could provide some indication why.

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Brands On Twitter Are Still Slow To Respond To Customers (But They Are Getting Better) [STUDY]

Brands On Twitter Are Still Slow To Respond To Customers (But They Are Getting Better) [STUDY]

Historically, brands using Twitter for support have been notoriously slow in responding to enquiries from customers. Largely this is a question of scale – for the top brands, the sheer volume of tweets they receive day-in, day-out can be overwhelming, but the very public nature of Twitter means that those occasions where customer messages are given short shrift or ignored entirely can be easily observed by others, including competitors.

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Here’s Why You’ve Just Been Unfriended On Facebook (Revealed Via Twitter) [STUDY]

Here's Why You've Just Been Unfriended On Facebook (Revealed Via Twitter) [STUDY]

Being unfriended on Facebook is like being phased out of a friendship in real life – you rarely know it’s happened until a significant period of time has passed (Facebook, like your real life “friends”, doesn’t inform you when you’ve been let go), and your reaction when finding out is typically a face-saving: “Good riddance.”

Still, sometimes the friendship was meaningful and being rejected on Facebook stings. So, here’s the big question: why?

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Twitter Can Be Used To Predict Crime [STUDY]

Twitter Can Be Used To Predict Crime [STUDY]

Anything you tweet can and will be used against you in a court of law. At least, that’s what a new study proposes.

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Japan Studies Twitter To Better Gauge Foreign Visitors’ Needs Ahead Of 2020 Olympics

Japan Studies Twitter To Better Gauge Foreign Visitors' Needs Ahead Of 2020 Olympics

The 2020 Summer Olympic Games will be held in Tokyo and to better prepare for the influx of visitors from all over the world, Japan has began to analyse tweets by foreign tourists during their visits to Japan in an effort to make the country a more attractive destination.

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