If you’re a reader of this blog you likely know that Twitter is really rather popular in the U.S., with recent estimates suggesting around 141.8 million total accounts in the States alone, about 27.4 percent of all Twitter users.
If you’re a regular reader, you probably know that Twitter is also popular in Japan and the United Kingdom. But where else is the micro-blogging social network growing like a weed?
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Twitter – it’s everywhere, isn’t it?
Well, maybe not, according to one study. Despite being widely known throughout France, with 89 percent of internet users aged 15 or over in the country aware of the micro-blogging social network, just 11 percent have, or once had, a Twitter profile.
Moreover, the survey, conducted by Ipsos and CGI back in March, revealed that only one in twenty (5 percent) of these users were actively engaged on Twitter, and most of these were simply reading (as opposed to posting) tweets.
The number of Twitter users in the United Kingdom has more than doubled in the past two years, with a February 2013 poll from Kinetic Worldwide revealing that close to one third (28 percent) of all UK internet users are now active on the micro-blogging social platform, up from just over one in ten (13 percent) in February 2011.
Almost half (47 percent) of 18-24 year-old internet users maintain a Twitter profile in the UK, with 35-44 year-olds (33 percent) also well represented.
Those good people at the Pew Research Centre recently updated their annual look at who is using social media, discovering that 16 percent of U.S. internet users are now active on Twitter, with the social micro-blogging network continuing to be popular with black and hispanic users, adults aged 18-29 and folks who live in urban areas.
But what about some of the other major social platforms? Aside from Twitter, who exactly is using Facebook, Pinterest, Instagram and Tumblr?
Twitter was the world’s fastest-growing social platform in 2012, adding an incredible 40 percent more active users between Q2 and Q4 of last year.
Indeed, that same study suggested that Twitter now has a heady 288 million active profiles, with the micro-blogging network boasting a commanding presence in almost every major country around the globe.
Twitter was born mobile. Back in July 2006 when co-founder Jack Dorsey first envisioned and launched the service, Twitter was known as “twttr”, a name inspired by both Flickr and the five-character length of U.S. SMS short codes, and the site made heavy emphasis on the use of sending messages via text.
Fast-forward to the heady days of 2013, and Twitter is, well, everywhere, and a huge part of that growth has been because of the micro-blogging social network’s continuing presence in the mobile space. Indeed, some 80 percent of the 10 million Twitter users in the United Kingdom now access the platform via their mobile device, and two-thirds (67 percent) of these mobile users follow brands on Twitter.
Pew Internet have updated their annual look at who is using Twitter and other social media sites. You may recall that last year 15 percent of online adults were using everybody’s favourite micro-blogging social network, a small rise from 13 percent in 2011.
And in 2013? 16 percent of internet users are active on Twitter, and the service still skews favourably towards black and hispanic users, adults aged 18-29, and folks who live in urban areas.
Don’t expect to see Twitter unblocked by China (or by Iran for that matter) any time soon.
Twitter’s CEO says the company has no plans to make the sacrifices these high maintenance countries require.
And don’t even get the folks at Twitter started on the topic of “casual Twitter users.” Just . . . don’t.
Twitter was the world’s fastest-growing social platform last year, with the micro-blogging network’s 40 percent active user growth between Q2 and Q4 of 2012 more than enough to push Facebook and Google+ into second and third place respectively.
Twitter grew significantly in many countries, with active user gains of more than 50 percent in Hong Kong, Russia and China, but, after a couple of years of stagnation, it’s Twitter’s huge advance in the U.S. that is perhaps its most incredible feat to date.
Twitter beat Facebook and Google+ as the fastest-growing social network in 2012, suggests a new study from GlobalWebIndex.
Overall, Twitter is now ranked fourth amongst all social networking sites in total active users, with Google+ securing a surprising second place.
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