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Posts Tagged ‘Twitter Users’

Twitter Earnings Report: Market Waits For Ad Revenue, User Growth Confirmation

Twitter Earnings Report: Market Waits For Ad Revenue, User Growth Confirmation

Twitter’s first post-IPO earnings report is due on the close of business today and, with the company’s stock up more than 150 percent above its IPO price and hovering bullishly not far from all-time highs, investors are eagerly awaiting something from Twitter that will justify its fairly loft valuation.

Two things to watch in this earnings report are signs of growth in overall ad revenues, and also a boost in total user base numbers.

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Twitter Use Down In South Korea [STATS]

Twitter Use Down In South Korea [STATS]

Twitter’s growth in total active users is a possible problem for the social network post-IPO, with one recent study revealing that the platform grew just 2 percent in the last 6 months of 2013.

One region that has seen user growth is South Korea, with 1.5 million Twitter account holders being added between November 2012 and November 2013, totalling 7.5 million overall, reports CYRAM.

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Twitter Grew Just 2% In The Last 6 Months (Instagram +23%, Facebook -3%) [STATS]

Twitter Grew Just 2% In The Last 6 Months (Instagram +23%, Facebook -3%) [STATS]

When Twitter filed its Form S-1 registration in October of last year, which contained all of the company’s key data going into the November IPO, its user numbers seemed a little soft. Many analysts and pundits (including myself) thought Twitter’s active user base would be in the region of 250-300 million. The actual number? 218 million, a pittance compared to its great rival, Facebook.

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22% Of Black Internet Users Are Active On Twitter (Compared To 16% Of Whites) [STUDY]

22% Of Black Internet Users Are Active On Twitter (Compared To 16% Of Whites) [STUDY]

Twitter has long been especially popular with non-white users across the U.S., and a new study from Pew Internet suggests that this trend continues, with use of Twitter increasingly popular amongst black users, particularly the key 18-29 year-old demographic.

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Facebook, Twitter, Instagram, Pinterest, LinkedIn: 2013 Social Media Demographics [STUDY]

Facebook, Twitter, Instagram, Pinterest, LinkedIn: 2013 Social Media Demographics [STUDY]

18 percent of online adults in the U.S. now use Twitter, reveals new data from Pew Research (which we covered in part yesterday), compared to 71 percent who use Facebook and 17 percent who use Instagram.

But who are these people? Are they male or female? What about race and age? Are they graduates? How much do they earn, and where do they live?

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73% Of Online Adults Now Use Social Media [STUDY]

73% Of Online Adults Now Use Social Media [STUDY]

Almost three-quarters of online adults now use at least one social network, with Facebook remaining the most popular social platform, although a significant number of users are embracing other channels, reveals a new study.

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Facebook, Google+, LinkedIn, Twitter, Instagram, Pinterest – Social Media Active Users [STATS]

Facebook, Google+, LinkedIn, Twitter, Instagram, Pinterest - Social Media Active Users [STATS]

2013 was kind of a big deal for social media, certainly when it comes to monthly active users (MAU).

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Bye Bye, Bieber – Katy Perry Is Now Twitter’s Most Popular User [STATS]

Bye Bye, Bieber - Katy Perry Is Now Twitter's Most Popular User [STATS]

I wrote about this last week and called it pretty much spot-on, because as of right now, Sunday, November 3, 2013, at 2.30pm ET, U.S. pop superstar Katy Perry has usurped Canadian teen idol Justin Bieber as Twitter’s most popular user, and is now likely to become the first profile to reach 50 million followers on the platform.

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The 7 Types Of Twitter User – Which One Are You? [INFOGRAPHIC]

The 7 Types Of Twitter User - Which One Are You? [INFOGRAPHIC]

So you’re on Twitter.

Maybe you joined just a few weeks ago. Maybe you’ve been active for years. But, no doubt, in what was relatively a short period of time, you started to form certain habits and behave to certain standards and norms that identified you as a type of Twitter user. And, very likely, you started to perceive and follow other Twitter folks based on which kind of user they were, too.

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Everything You Ever Wanted To Know About Twitter – Amazing Statistics, Facts & Figures [INFOGRAPHIC]

Everything You Ever Wanted To Know About Twitter - Amazing Statistics, Facts & Figures [INFOGRAPHIC]

Did you know that there are now more than 230 million active users of Twitter worldwide, and that 100 million of them log into the service at least once per day?

What if I told you that 5,700 tweets are sent each and every second, 70 percent of Twitter’s ad revenue comes from mobile devices and that, despite this, the company has yet to turn a profit?

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