TVNewser FishbowlDC AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Aaron Gell to Lead Longform Revolution at Business Insider

Business Insider has hired Aaron Gell, the former New York Observer vet, to lead the site’s foray into longform articles. Gell left the Observer in January, weeks after the paper named Ken Kurson its editor-in-chief.

Henry Blodget, BI’s founder and CEO, told Capital New York that Gell was the right person to launch the new initiative. “He is a highly experienced editor with great ideas, and the writers he has worked with rave about him,” said Blodget. “Aaron’s mission will be to help us produce in-depth features that our readers love, and we can’t wait for him to start.” That start will be November 18.

Alternate headlines for this post:

  • Here’s the REAL Reason Business Insider Hired Aaron Gell
  • GOING LONG: Business Insider Hires Aaron Gell
  • 16 Photos of Pasta That Look Like Aaron Gell Who was Just Hired by Business Insider
Mediabistro Course

Travel Writing

Travel WritingStarting September 23, learn how to turn your travel stories into published essays and articles! Taught by a former Vanity Fair staff writer, James Sturz will teach you how to report, interview, and find sources, discover story ideas and pitch them successfully, and understand what travel editors look for in a story. Register now!