There has been much condensing and slashing since the Aol Huffington Post merger, and now Mediaite reports that Aol News is officially folding into Huffington Post, and will no longer be producing any of its own original content.
This does not mean that the Aol News brand will cease to exist, but that all of the content will be produced and overseen by the Huffington Post team. So will Huffington Post completely overhaul Aol News with its, in the words of Bill Keller, “celebrity gossip, adorable kitten videos” and “left-wing soundtrack”?
The folding of the Aol News department and replacement by HuffPost will create an interesting dynamic between the more predominantly “red state” Aol users who will now be directed to “blue state” oriented Huffington Post content. Regardless, this provides the most convincing argument to date that Huffington Post was only “acquired by Aol,” as far as the finance departments are concerned.
What also remains to be seen is how many more layoffs might occur at Aol. So far the tally is up to 750 people, not to mention the freelancers.