Reader’s Digest Offers Subscriptions on iPad
At the behest of its readers, Reader’s Digest is adding Apple’s subscription system to its iPad app. According to paidContent, a subscription will run grandpa (we kid!) $1.99 per month or $14.99 per year.
Single issues are still available for $1.99, though we don’t know why anyone would pay that for one issue if they can now get an entire month for the same price. Maybe because they’re old are frightened by — okay, sorry, we’ll stop.
Dan Lagani, President of Reader’s Digest North America, said that this is just the beginning. “[There will be] more Reader’s Digest brands becoming available via iPad subscriptions — both in the U.S. and around the world,” he commented.
Launch a social media campaign that will build your brand and deliver results in our online 
FishbowlNY Twitter feed loading...
