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3 Content Creation Strategies That Will Help Your Business Prosper [INFOGRAPHIC]

3 Content Creation Strategies That Will Help Your Business Prosper [INFOGRAPHIC]

Did you know that pictures on Twitter are retweeted 128 percent more than videos? Or that articles with images generate 94 percent more views? What if I told you that 46 percent of people say that a website’s design is their number one criterion for discerning the credibility of that company?

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This Week on #Twitter: 83% of Fortune 500 on Twitter, Twitter Analytics Now Open, Twitter Cheat Sheet

This Week on #Twitter: 83% of Fortune 500 on Twitter, Twitter Analytics Now Open, Twitter Cheat Sheet

Need a little weekend reading?

We’ve compiled our top ten Twitter stories of the week, which includes news that 83 percent of Fortune 500 companies now use Twitter, a look at the top metric on Twitter Analytics (now open to all), a study which suggests that Snapchat is becoming more popular than Twitter with young people, a Twitter cheat sheet and why Twitter say they are “happy” for users not to tweet.

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Twitter for Teachers: A Quick Start Guide

Twitter for Teachers: A Quick Start Guide
Technology is a growing part of the classroom, with tablets and smart TVs quickly integrating themselves into the curriculum. But fast-paced change – and the fact that students are often miles ahead of both teachers and parents when it comes to the latest apps and social networks – can intimidate even the most tech-savvy teacher.

Here’s a quick-start guide for teachers who are looking to incorporate Twitter into their classroom as a learning tool, without getting lost in the millions of tweets sent every day.

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Twitter Cheat Sheet: Profile Image Sizes, Logos and ‘Twitter Blue’ [INFOGRAPHIC]

Twitter Cheat Sheet: Profile Image Sizes, Logos and 'Twitter Blue' [INFOGRAPHIC]

Here’s a quick question: what colour is Twitter blue? That is, what’s the hexadecimal code that Twitter uses for their colour scheme?

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Is Visual Content the Future of Social Media? [INFOGRAPHIC]

Is Visual Content the Future of Social Media? [INFOGRAPHIC]

In the past year or two photo and video-friendly social networks such as Instagram, Pinterest and Vine have exploded in popularity. Five tweets in every second contain a Vine link, and Twitter revamped its entire timeline and profile page design to better incorporate images and even animated GIFs.

All of which begs the question: is visual content the future of social media?

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How to Make Social Video Work for Your Brand [INFOGRAPHIC]

How to Make Social Video Work for Your Brand [INFOGRAPHIC]

Are you considering using video in your social media campaigns?

That could turn out to be a very smart play. Video can generate three times as many monthly visitors to a website, and users spend up to 88 percent more time on sites that include video.

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Twitter ‘Happy’ for Users Not to Tweet

Twitter 'Happy' for Users Not to Tweet

Around 40 percent of all registered Twitter users do not tweet, and approximately 2-3 times its 271 million active users – somewhere between 540 to 710 million people – view Twitter content across the web but do not login.

That might be a problem for some companies. But Adam Bain, president of global revenue and partnerships at Twitter and considered by many as CEO Dick Costolo’s second in command, is fine with that.

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Push Notifications Drive Mobile App Growth (+60% for Social Networking Apps) [STUDY]

Push Notifications Drive Mobile App Growth (+60% for Social Networking Apps) [STUDY]

When you install a new app on your smartphone, do you leave push notifications on?

If so, you’re far more likely to continue to use and engage with that app, reveals a new study from Localytics.

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74% use Social Networks in China (With 12% on Banned Twitter) [STATS]

74% use Social Networks in China (With 12% on Banned Twitter) [STATS]

Almost three in four internet users in China aged 16-64 have used at least one social network in the past month, a figure which equates to about 347 million people, reveals new data from GlobalWebIndex.

Of those, about 12 percent say that they use Twitter, with 16 percent active on Facebook, which is very interesting given that both platforms are banned in mainland China.

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Twitter Analytics Are Now Available to Everyone (And Here’s the Top Metric You Should Watch)

Twitter Analytics Are Now Available to Everyone (And Here's The Top Metric You Should Watch)

Twitter revamped its new analytics dashboard back in early July but the update, useful as it was, was only available for Twitter advertisers and those with verified accounts.

Good news: yesterday, analytics.twitter.com opened its doors to everyone, which means you can finally see just how well (or poorly) your tweets are doing.

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