By Shea Bennett on November 27, 2014 6:00 PM
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Work with the formerly founding editor of AllTwitter to learn the tools and applications to maximize your impact! Starting December 3, Lauren Dugan will teach you how to manage your Tweet schedule using programs like TweetDeck and Hootsuite, search for people, trends, and content, and analyze your social growth and other important metrics. Register now!
Twitter is collecting information about the apps installed on your smartphone or tablet to serve you better ads.
Called App Graph, the update will keep track on the applications on your device, but won’t collect any data from the apps themselves.
It’s Black Friday tomorrow, and brands around the world will be slashing prices to entice you to spend as much as possible. Last year, around 141 million U.S. consumers shopped on the day after Thanksgiving, spending a whopping $57.4 billion.
Which means there’s an awful lot at stake. So, if you’re a brand looking to drive Black Friday business to your website via Twitter, when’s the best time to tweet?
Twitter experiments with at least one new feature each and every day, and while most of these are simply that – experiments – some do move out of the beta process and become system-wide.
One of the latest experiments spotted in the wild is inbuilt analytics within tweets, which tells you exactly how well (or poorly) your tweet is doing.
Yesterday we reported on a very public snafu from Twitter chief financial officer Anthony Nato, who, while accidentally tweeting out a message that was meant to be private, seemed to indicate that Twitter was looking to buy another company.
“I still think we should buy them,” Noto wrote. “He is on your schedule for Dec 15 or 16 — we will need to sell him. I have a plan.”
Well, it turns out that company might be Shots, a selfie app that counts Canadian pop star Justin Bieber as one of its main investors.
Last week we reported on news that Twitter was now indexing every tweet published on the platform, and all of these tweets – going back to March 21, 2006, when Twitter first opened its doors – would be findable in Twitter Search.
Good stuff. Unfortunately, the API for that historical search index won’t be made available to third party developers and their Twitter apps, which is bad news for anyone who doesn’t want to use the official Twitter apps.
Twitter has started to test a new way for brands to connect with their followers on Twitter and convert them into paying customers. Called Twitter Offers, the feature is a new type of Twitter Card that lets advertisers promote discounts and other types of cash incentives on Twitter which users pay for via credit or debit card and then redeem in-store or online.
More than eight in 10 Americans know that hashtags are widely used on Twitter, and almost two-thirds are also aware that the platform has a 140 character limit, reveals a new poll.
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