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When is the Best Time to Tweet on Black Friday? [INFOGRAPHIC]

When is the Best Time to Tweet on Black Friday? [INFOGRAPHIC]

It’s Black Friday tomorrow, and brands around the world will be slashing prices to entice you to spend as much as possible. Last year, around 141 million U.S. consumers shopped on the day after Thanksgiving, spending a whopping $57.4 billion.

Which means there’s an awful lot at stake. So, if you’re a brand looking to drive Black Friday business to your website via Twitter, when’s the best time to tweet?

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Mediabistro Course

Twitter Tools for Marketing

Twitter Tools for MarketingWork with the formerly founding editor of AllTwitter to learn the tools and applications to maximize your impact! Starting December 3, Lauren Dugan will teach you how to manage your Tweet schedule using programs like TweetDeck and Hootsuite, search for people, trends, and content, and analyze your social growth and other important metrics. Register now!

One in Four 18-34 Year-Olds Check Social Media as Soon as They Wake Up

One in Four 18-34 Year-Olds Check Social Media as Soon as They Wake Up

How do you like your social media in the morning?

If you’re anything like one quarter of 18-34 year-olds, it’s first thing, just as soon as you wake up.

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Twitter’s Latest Experiment: Analytics Within Tweets

Twitter’s Latest Experiment: Analytics Within Tweets

Twitter experiments with at least one new feature each and every day, and while most of these are simply that – experiments – some do move out of the beta process and become system-wide.

One of the latest experiments spotted in the wild is inbuilt analytics within tweets, which tells you exactly how well (or poorly) your tweet is doing.

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Twitter in Talks to Buy Shots, the Justin Bieber-Backed Selfie App

Twitter in Talks to Buy Shots, the Justin Bieber-Backed Selfie App

Yesterday we reported on a very public snafu from Twitter chief financial officer Anthony Nato, who, while accidentally tweeting out a message that was meant to be private, seemed to indicate that Twitter was looking to buy another company.

“I still think we should buy them,” Noto wrote. “He is on your schedule for Dec 15 or 16 — we will need to sell him. I have a plan.”

Well, it turns out that company might be Shots, a selfie app that counts Canadian pop star Justin Bieber as one of its main investors.

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Twitter’s Historical Search API Won’t be Available to Third Party Developers

Twitter’s Historical Search API Won’t be Available To Third Party Developers

Last week we reported on news that Twitter was now indexing every tweet published on the platform, and all of these tweets – going back to March 21, 2006, when Twitter first opened its doors – would be findable in Twitter Search.

Good stuff. Unfortunately, the API for that historical search index won’t be made available to third party developers and their Twitter apps, which is bad news for anyone who doesn’t want to use the official Twitter apps.

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New From #Twitter: Offers

New From Twitter: Offers

Twitter has started to test a new way for brands to connect with their followers on Twitter and convert them into paying customers. Called Twitter Offers, the feature is a new type of Twitter Card that lets advertisers promote discounts and other types of cash incentives on Twitter which users pay for via credit or debit card and then redeem in-store or online.

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What do Americans Know About the Internet, Technology and Twitter?

What do Americans Know About the Internet, Technology and Twitter?

More than eight in 10 Americans know that hashtags are widely used on Twitter, and almost two-thirds are also aware that the platform has a 140 character limit, reveals a new poll.

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How to Achieve True Engagement With Social Media [INFOGRAPHIC]

How to Achieve True Engagement With Social Media [INFOGRAPHIC]

When it comes to social media, you have to focus on the three Es.

Engagement, engagement, engagement.

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8 Reasons to Combine Social Media and SEO [INFOGRAPHIC]

8 Reasons to Combine Social Media and SEO [INFOGRAPHIC]

When social media really started to gain traction many were quick to proclaim that its success would lead to the death of search engine optimisation (SEO). After all, why would anybody use search when they could use social?

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Twitter Finance Chief Accidentally Leaks Company Buy Plans in Direct Message Fail

Twitter Finance Chief Accidentally Leaks Company Buy Plans in Direct Message Fail

Twitter has made a couple of updates to its direct message system in the past few weeks and is looking to launch a complete revamp of the platform in 2015. Those changes probably can’t come soon enough, as direct messages have always been cumbersome to use.

It’s also oh-so-easy to accidentally send a public tweet by mistake, as Twitter chief financial office Anthony Noto just found out when he accidentally leaked what appears to be Twitter’s plan to buy a company.

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