In the most hotly contested election in recent U.S. history, American voters today are deciding who will be president of the United States.

Both have used Twitter in recent months to bolster support – and today is no different, with #VoteObama listed as the top worldwide promoted trend.

Read more

Unsure of who to vote for in tomorrow’s U.S. Presidential election? Well, as we mentioned before: you are what you tweet! And Tweetcast may just know your mind better than you do!

Either way, it claims to predict how you’ll vote based on your tweets.

Read more

It may have taken too long for anyone’s liking, but it looks like Mayor Bloomberg finally came to his senses and cancelled New York City’s marathon, scheduled to take place this Sunday in the hurricane-ravaged city.

And guess what? His office announced it via Twitter.

Read more

If you’ve been seeing some nasty comments about the 2012 election on Facebook or Twitter lately, you’re not alone: discussions surrounding both Obama and Romney have been much more negative than positive on social media throughout the entire campaign.
Read more

Twitter has been very hands-on in the run-up to the 2012 U.S. Presidential Election, and both President Barack Obama and Republican candidate Mitt Romney have (wisely) been heavily using the micro-blogging platform to share their agenda and policies, raise awareness of where they are on the campaign trail and, perhaps, nudge those all-important undecided voters firmly in their direction.

With the election outcome now just days away, Twitter’s Political Index has President Obama firmly in the lead. But which of the candidates’ respective tweets have been getting the most engagement?

Read more

Have you been tweeting about the US elections? If so, you’re part of the 39 percent of US adults who use social media to discuss politics. So how is all of this online political activity affecting the presidential elections?
Read more

Politics has permeated social media, from Twitter town halls to political parody accounts. But just how politically active are social media users?
Read more

We’re just a couple of weeks away from the 2012 U.S. presidential election and, as the respective campaigns of President Barack Obama and Republican nominee Mitt Romney heat up, the use of social media has never been more important, both in raising awareness of policies and targeting potential voters.

And for both candidates, here’s a couple of very important stats: 82 percent of U.S. adults now use social media, and 88 percent of those are registered voters.

Read more

The third and final U.S. Presidential debate takes place at 9 p.m. ET and Team Romney has already come out swinging on Twitter.

The Presidential hopeful has purchased a promoted trend and it would probably be trending without them paying for it as both sides are lighting it up.

Will you be watching the debate?

Read more

There are many people who look back at 2008 as the first real “social media election”. Barack Obama arguably used social networks more effectively than any politician before him, and his savvy digital campaigning helped take him to the White House.

Now, four years later, this infographic takes a look at social media’s impact on politics, tracing it to the current state of political social campaigning.
Read more