A Twitter chat is a fantastic way for brands to build a solid relationship with their audience. It’s typically an hour-long discussion via Twitter about a topic that is relevant to both the chat host and participants– anything from what it’s like to go to university for the first time to a new album from a celebrity rap artist.

But it’s not enough to choose a topic and time and let loose on Twitter. A great chat takes planning, organization and – possibly the most important – follow-up.

I’ve been an active participant in a number of Twitter chats, and I’ve noticed that some things work… and some things flop. Here are ten ways to make sure your next Twitter chat is one that works!

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The Twitter Profile page has gone through a number of redesigns over the years which, aesthetically, have almost always been pleasing.

However, for the end user, particularly if you’re managing a brand profile on Twitter, having to then re-learn and re-implement all of the necessary images for the profile page in their respective heights, widths and file sizes can be both time-consuming and problematic.

And if you’re completely new to Twitter, utterly confusing. Where do you even begin?

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The people who “do Twitter best” have a lot in common. Sure, some might be uber-celebrities and others might be tech-savvy moms, adventure-loving 20-somethings or political pundits, but despite their differences in topic and tone, the most successful Twitter users share some common habits.

Whether your goal is to launch a new product, connect with your local community or just gain more exposure in your industry, these ten habits of great tweeters will propel your tweeting to the next level.

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What is a hashtag? Well, on Twitter – and increasingly everywhere else – a hashtag is a word or phrase (with no spaces or punctuation) prefixed with the # symbol which gives users an easy way to communicate around a single theme.

Example: #Twitter.

The use of hashtags in social media originated back in August 2007, when designer Chris Messina asked his Twitter followers how they felt about using the pound sign (#) to group conversations on the micro-blogging platform, and thus became the first person to use the hashtag in its modern capacity.

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The Newcomers Guide To Twitter is a ten-part series of introductory lessons, tips and suggestions for people using Twitter for the first time. Please share these articles with your friends, family, colleagues and anyone you know who is struggling to “get Twitter”.

So, you’ve studied the basics, chosen the perfect username, setup your profile at Twitter.com, started following some cool people, picked up some followers yourself, wrote some really great tweets, figured out Twitter etiquette and started making Twitter work for you, and your business.

Now it’s time to take it to the next level.

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Want to get more followers on Twitter for your brand or business? Boy, is today your lucky day, for I am the bearer of some truly excellent news: this article contains all of the secrets you need to help you boost the size of your Twitter network.

You only need to make one decision: how much effort are you prepared to make?

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Your eyes are puffy, it’s past midnight, and you finally decide to pull yourself away from Twitter. Do you give any thought to how you leave your account?

It’s not something that many of us think about, but putting a little effort into signing off of Twitter – whether you’re leaving for the night, for the weekend or for vacation – can go that extra mile to make your account shine.

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The Newcomers Guide To Twitter is a ten-part series of introductory lessons, tips and suggestions for people using Twitter for the first time. Please share these articles with your friends, family, colleagues and anyone you know who is struggling to “get Twitter”.

So, you’ve studied the basics, chosen the perfect username, setup your profile at Twitter.com, started following some cool people, picked up some followers yourself, wrote some really great tweets, figured out Twitter etiquette and started making Twitter work for you.

Now, you need to make it work for your business.

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The Newcomers Guide To Twitter is a ten-part series of introductory lessons, tips and suggestions for people using Twitter for the first time. Please share these articles with your friends, family, colleagues and anyone you know who is struggling to “get Twitter”.

So, you’ve studied the basics, chosen the perfect username, setup your profile at Twitter.com, started following some cool people, picked up some followers yourself, wrote some really great tweets and figured out Twitter etiquette. So far, so good. Now, you need to make Twitter part of your life… without making your life part of Twitter.

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How are brands using Twitter to drive sales?

Etsy proactively boosted traffic by encouraging all of their sellers to connect their shops to Twitter by adding the Tweet and Follow buttons to their stores. Bonobos used an exclusive Twitter sale that pushed followers to “flock to unlock” by sharing an offer, which was released after a certain number of retweets. And Paramount Pictures used a Promoted Trend to alert Twitter users of a sneak preview of the film Super 8, followed by a second Promoted Trend to keep the conversation going.

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