AllFacebook InsideFacebook InsideMobileApps InsideSocialGames SocialTimes LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

How Marketers Are Using Social Media For Success [INFOGRAPHIC]

Did you know that recent data showed that 90 percent of marketers are now using social media channels such as Twitter and Facebook for their business, and 93 percent of those rated these tools as “important”?

Brands of all sizes are now leveraging online communities to generate business exposure, increase website traffic and even improve search rankings, but what about sales?

Less than half of all marketers surveyed (43 percent) noted an improvement in sales courtesy of their social media campaigns. However, experience does improve results – 72 percent of marketers who have worked in social media for three or more years said that they had seen a direct boost in turnover.

Moreover, 91 percent of experienced marketers said that social media had improved website traffic, and 79 percent said that it had helped to generate more quality leads.

This infographic from Pagemodo takes a closer look at how marketers are using social media successfully.

(Source: Pagemodo. Social media image via Shutterstock.)

Mediabistro Course

Web Analytics

Web AnalyticsStarting July 30, master Google Analytics to build traffic and increase sales for your brand! In this course, you'll learn how to use metrics to develop a digital strategy for your business, determine what to look for in analytics reports, use your findings to improve your online initiatives and more. Register now!