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New Twitter Distribution Plan Will See Verified Accounts Paired With Third-Party Services

That little blue check mark beside Lady Gaga, Sony, and McDonald’s Twitter names now means more than just proof of identity for the big names on the network.

Twitter has announced a distribution program to sync tweets from Verified Accounts to certain third-party apps, so you can see the tweets from your favorite celebs all around the web.

Announced on Tuesday on the Twitter developer blog, the new program is meant to allow developers to “integrate Verified Account @handles and Tweets into their music and entertainment services.”

They’ll be launching this program with three developer partners to start: The Echo Nest, Gracenote, and Rovi. All three are music and entertainment apps.

The Echo Nest will integrate tweets from Verified Accounts into its Rosetta Stone service, which will enable developers to add the tweets of music artists to their connected apps.

Gracenote will display tweets from musicians, actors, and other artists into its database of music and video information.

And Rovi will now offer tweets from Verified Accounts to its partner manufacturers and service providers in the digital home entertainment industry.

This is a great move for Twitter, as it cements it as the place where big names and celebrities go to ruminate – in public. By connecting the tweets of the digitally famous to music and entertainment apps, Twitter becomes the go-to place for celebs to be seen and heard.

We can expect several more partnerships between Twitter and entertainment apps in the future.

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