Used intelligently referral tweets from your brand profile can quickly become a significant source of traffic to your e-commerce website, but how much does the average Twitter consumer spend?
According to research from Shopify it’s a whisker more than $46, which ranks Twitter in seventh place overall amongst social media sites, behind leader Polyvore, which accounts for an average order value of $66.75 per visitor, Instagram ($65), Pinterest ($58.95) and Facebook ($55).
Even Reddit ($52.96) and Vimeo ($50.75) beat Twitter.
- Live-Tweeting Significantly Boosts Follower Growth for TV Shows
- Social Media Ad Spend Share Worldwide [STUDY]
- UK Social Ad Spend to Reach £1 Billion in 2015 [STUDY]
- Time Spent in Social Media Apps Rises 49% After Strong 'Snacking' Behaviour [STUDY]