Using social media platforms to both login to websites and share content has become a web standard and, increasingly, something that pretty much all of us do on a regular basis.
But which social networks are leading the way? New data from Gigya has revealed that while Facebook continues to dominate, it faces significant competition from Twitter in the social sharing space, where Google+ hardly registers at all.
Yep. Facebook accounts for some 50 percent of all socially shared content, ahead of Twitter (24 percent) and Pinterest (16 percent). Meanwhile, Google+’s share is a measly 2 percent.
For social logins, Facebook, at 52 percent, has an even greater share (although this is down a fair amount since 2011), and Google+ (24 percent) and Yahoo (17 percent) are both on the ascent. Twitter, in the meantime, is down to just 4 percent.
Check all the data in the full infographic below.
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- Facebook: 23% of all Social Traffic in June (Pinterest Dips, Twitter Flat at 1%) [STATS]
- Pinterest, Tumblr Drive More Website Traffic Than Twitter, Says StatCounter [STATS]