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Posts Tagged ‘Breaking Bad’

Should An Artist Listen To Feedback On Twitter?

artist listen to twitter

While Breaking Bad ended only a few weeks ago, the buzz is still going strong on the Twitter sphere. Clips and remixes of many of the ending’s best moments are still going viral – people can’t get enough of that show.

When you listen to Breaking Bad creator Vince Gilligan, discuss his relationship to his fans, he has a notorious no-web policy. He doesn’t read a single tweet or Facebook message. He explains that it’s not because of some moral principle, but rather because he’s honest with himself and knows even if 99 tweets are positive, it’s that 100th that will bother him. That’s a problem for social media in general – it’s clear that we are more afraid of criticism than we are buoyed by positive feedback.

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Deconstructing Heisenberg: How Twitter Reacted To The Return Of Breaking Bad [INFOGRAPHIC]

AMC’s Breaking Bad, arguably the greatest show on television and one of the best TV series of all time, returned this past Sunday to considerable fanfare and much anticipation.

So how did Twitter react?

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AMC’s Twitter Campaign Bumped Up Ratings By 25 Percent

AMC has been advertising its critically-acclaimed shows on Twitter, and it’s working. 140 Proof and TargetCast have created campaigns for AMC’s shows which are seeing high click-through-rates and bumping up ratings by 25 percent.
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