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Posts Tagged ‘social’

35% More Webmasters Use Twitter Than Facebook On Contact Forms

Facebook might be the bigger network, but several industries are betting on Twitter. According to Outreachr, 35 percent more websites in the travel, finance and motoring industries include Twitter on their contact pages than Facebook.
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Twitter Drove A Paltry 2% Of Cyber Monday And Black Friday Traffic

For those of us that foresee Twitter becoming an increasingly important tool for brands and marketers, these numbers don’t feel right: Twitter only drove 2 percent of traffic on Cyber Monday and Black Friday.
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Why You Can’t Compare Twitter Ads With Facebook Ads… Yet

Although it’s tempting to look at Twitter and Facebook, slap on the label of “social media” and think of ads on both networks as the same, that attitude is far too restrictive for both networks.

Facebook offers opportunities that Twitter does not, and vice versa. The ad products on Facebook are more mature, targeted differently and appear contextually differently within the site. So if your company is looking at Twitter and Facebook ads as one and the same, here are some distinctions to help you tease out the differences and see a bigger bang for your marketing bucks.
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Including A Twitter Share Button On Your Website Can Drive Up To 7x More Traffic

A new report from SEO firm BrightEdge reveals that having a Twitter share button, like the one on the right, on your website can help drive up to 7x more exposure via social media.
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StockTwits To Companies: It’s Time To Start Tweeting Your Financial News

StockTwits – the company that has built a financial and investment community on top of Twitter – is launching StockTwits IR Suite for investors to leverage the viral atmosphere of social media.
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Fool People Into Thinking You Have A Social Life By Going Offline For A Few Hours

Joking aside, there’s a lot of value in this statement.

Twitter is a fantastic way to meet new people. It carefully opens some doors and flat-out knocks down others. You can connect and liaise with clients, colleagues, friends, family, fans, customers (new and old) and, yes, even complete strangers.

You can use the platform for marketing, sales, customer support and after service, or simply to be helpful.

But if you’re doing all this at the expense of the rest of your life then it isn’t social. It’s an addiction.

Apply that same drive and dedication to your offline relationships – professional and personal – and everybody wins.

Find the balance.

(Hat tip: Sickipedia.)

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