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Posts Tagged ‘Winning’

Charlie Sheen Is #Winning On Twitter Again

You knew he’d be back, didn’t you?

Charlie Sheen has had loyal fans on a Twitter roller coaster, starting when he gained one million followers in a day (faster than anyone else ever has, even Justin Bieber) at the height of his ‘tiger blood’ and goddess allure and ending with him suddenly saying farewell in July.

And here he is, returning to razzle dazzle us with his uncanny ability to stay alive no matter what he subjects himself to.
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No More #TigerBlood: Charlie Sheen Quits Twitter

Charlie Sheen set a world record for amassing a million Twitter followers faster than anyone else, but now the #TigerBlood king is stepping down from his throne – Sheen is done with Twitter.
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A Single Tweet from Charlie Sheen Prompted Denise Richards to Increase Security

Denise Richards has the dubious honor of being the ex-wife of the man with Adonis DNA, but she’s not too happy about her ex’s reent tirade on Twitter. But really, who can blame her? We’d be scared too if one of Charlie Sheen’s more outrageous tweets were directed at us.
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Unfollow Day #Fail: More People Following Charlie Sheen Than Ever

Try as they might to better mankind (or at least the Twittersphere), the well-meaning souls behind “Unfollow Charlie Sheen Day” have failed miserably. In fact, the Tiger Blood is coursing more strongly than ever with followers for @charliesheen still rising steadily. Love him or hate him, charts don’t lie.
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What Brand Will Charlie Sheen Twit-Endorse First?

He is now in the Guinness Book of World Records for fastest growing Twitter account. He’s been called “America’s biggest billboard”. And he’s started more trending topics on Twitter this past week than any other single source. He’s Charlie Sheen, of course, and his #tigerblood apparently smells pretty good to advertisers, who are fighting for a piece of this mega-Twitter-star’s pie.
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How Brands Are #Winning In Advertising Without Really Getting Any Sheen On Them

Charlie Sheen may be “America’s biggest billboard,” right now, but there are ways to buy space on that billboard without getting any #tigerblood on your hands, as Ford and AMC have found out. Or more specifically, there are ways brands can end up #winning the ad game without risking the taint of having Sheen pimping for them.
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Who's Really #Winning Now @CharlieSheen And His Millions Of Fans Are On Twitter?

Yesterday I wrote about Charlie Sheen’s (@charliesheen) explosive arrival on Twitter, which saw the troubled/free-living star (take your pick) sign up hundreds of thousands of fans in just a few hours. He’s now well above the million follower mark, which is surely a record for the network.

Ever since is very-first tweet, Sheen has made repeated references to ‘winning’, which for him is indicative of how taking matters into his own hands regarding his highly-publicised celebrity meltdown has been a success. You’ll have to judge the merits of that campaign for yourself, but it’s come to light that at least one other Twitter-related organisation might be enjoying a little bit of Sheen-related win of their own.

The Forbes magazine blog has taken a look at Twitpic, the popular Twitter photo sharing service, and analysed how they’ve benefited from Sheen’s arrival on the network. Twitpic (like virtually everybody else) generates an income by serving ads to users. Each visitor to the site adds just a fraction of a penny to their coffers, but with Sheen’s influence those visits have gone through the roof. And then some.

Says Forbes:

The company best poised to capitalize on Sheen’s move to social media would be, a Twitter-based image sharing website founded in 2008 by Noah Everett. – one of many photo sharing sites utilized by Twitter users – is clearly Sheen’s service of choice; it has been the medium for six of Sheen’s eleven tweets at press time. Sheen’s first photograph – which features the actor posing with chocolate milk, a Naked juice bottle, and a porn star – has racked up 1.2 million views in less than 24 hours. By contrast, one of’s most recognizable photos, of US Airways Flight 1549 on the Hudson River, has received only 656,000+ views in its considerably longer lifespan.

So how much, exactly, is TwitPic making per page view served? And how is Charlie Sheen helping?

So assuming the site is making somewhere in the ballpark of $3 per thousand page views, how much has TwitPic potentially brought in via its newest celebrity advocate? So far, Sheen’s six photos have racked up around 3.2 million page views. Some back-of-the-napkin math at a CPM of $3 gives us a total revenue number for those six photos at a little bit under $10,000, or around $1600 per picture. Sheen seems to have a way with words, but if the old adage is right, TwitPic shows that those words may only go for around $1.60 each.

$10,000 might not sound like a whole heck of a lot, but it certainly isn’t bad for one day’s work. If Sheen continues his PR assault, and if Twitpic is seeing just a fraction of these amounts from some of the other high-profile celebrity accounts, they might have to start tweeting about all the winning that they’ve been doing, too.

(Source: Forbes blog.)

@CharlieSheen Hits 1M Followers In One Day (With A Little Help From His Ad Agency Friends)

Say what you will about the Charlie Sheen media juggernaut, but then get out of the way, because it’s unstoppable. It took @CharlieSheen just over 24 hours to reach the 1 million follower milestone. At the time he passed the mark, Sheen was gaining about 12,000 new followers per hour. Apparently, whether the vice is rocks of crack cocaine or tweeting, Sheen has, as he told 20/20, only one speed, one gear.
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Charlie Sheen’s Twitpic: Worst First Tweet Ever Or Work of a Winner?

The twittersphere burbled all day long Tuesday after a verified @charliesheen account appeared. The account amassed followers in the hundreds of thousands as people watched and waited, like an especially ghoulish Nascar crowd hoping for a pile up, filled with the expectation that Sheen’s next coke-and-hooker bender would be well-documented in real time.
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