AllFacebook InsideFacebook InsideMobileApps InsideSocialGames SocialTimes LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

Olympics Opening Ceremony Triggers 9.66 Million Twitter Mentions [INFOGRAPHIC]

Did you watch the opening ceremony of the London Olympics? You’re in good company. The event had almost 27 million television viewers in the United Kingdom alone, and close to 10 million tweets on Twitter were written about the Games during the festivities.

The data comes courtesy of Twitter UK, who also note that the appearance of Tim Berners-Lee, the founder of the world wide web, “set Twitter alive” as the tweet he sent during the ceremony received almost 10,000 retweets.

And the biggest spike of the night? That came courtesy of the rather surprising appearance by Mr Bean, aka Rowan Atkinson, during the orchestral production of Chariots Of Fire.

(I have to say, it did make me chuckle, but the Queen/James Bond sequence was easily the night’s standout moment.)

Twitter’s numbers differ slightly from an independent study taken out by Bluefin Labs, who tracked just five million mentions during the opening ceremony, placing the London Olympics third behind the 2012 Grammy Awards and the 2012 BET Awards. Their infographic also tracks the peaks and troughs during the ceremony.

Still, until somebody proves otherwise, we’re more than happy to stand behind Twitter’s official data.

(Olympic image via Shutterstock.)

Mediabistro Course

Social Media 201

Social Media 201Starting October 13, Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!