TVNewser FishbowlDC AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

AP Names First VP for Digital Ad Sales

Ken Detlet has been named the Associated Press’ first vice president for digital advertising strategy and sales. Detlet comes to the AP from Mashable, where he served as senior vice president of sales and marketing since 2011. Prior to that he worked as VP of sales for Ziff Davis. He also worked for Dow Jones for over a decade.

“This is a strategic move for AP, as we grow our revenue from advertising and sponsorships,” said Jim Kennedy, senior VP for the AP’s digital products team, in a statement. “Ken has all the right skills and experience to chart a unique course for us.”

Detlet’s appointment is effective immediately and he reports to Kennedy.

Mediabistro Course

Pitch Your Magazine Article

Pitch Your Magazine ArticleStarting October 1, learn how to write queries for magazines and websites! In this course, you'll learn how to write and send an effective pitch, generate pitch letters, research outlets for your articles, and follow-up with editors to ensure that your queries get results. Register now!