TVNewser FishbowlDC AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Jann Wenner is Not a Fan of The iPad

Jann Wenner spoke with Ad Age yesterday and didn’t hesitate to show his distaste for Apple, and more specifically the iPad. He said that publishers who support the iPad migration are “crazy,” that using an iPad is difficult, and that it would be decades before most people use an iPad as the primary way to read magazines.

Of course we all realize that this is Wenner, a guy who loves print almost to a fault, so everything he said needs to be taken with a grain – actually, make that a cup full – of salt. But beneath the iPad bashing he does have a good point: Publishers who are letting Apple dictate the terms will probably end up regretting it.

Just how long Wenner holds out on Apple is anyone’s guess, but judging by this interview, it’s going to be quite some time before people see Rolling Stone on their iPad.

Is that a good thing or a bad thing? Only time will tell, but one thing is for sure: Wenner uses a walkman. Hopefully it’s one of the cool yellow ones.

Mediabistro Course

Content Marketing 101

Content Marketing 101Starting September 8, get hands-on content marketing training in Content Marketing 101! Through a series of webcasts, content and marketing experts will teach you the best practices for creating, distributing and measuring the results of your brand's content, including how to develop a content marketing plan, become a content marketing and more. Register now!