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Joe Ripp, Time Inc.’s New CEO, Willing to Sell Brands

Joe Ripp was named Time Inc.’s new CEO just yesterday, and he’s already talking about making deals. When asked if some of the company’s brands would be worth more to a buyer, Adweek reports that Ripp replied “That’s a question we should all be asking ourselves.”

Does this mean a reconnection with Meredith Corp., the Midwestern magazine giant? We’re thinking yes. When those talks broke off, Stephen Lacy, Meredith’s CEO, admitted that the company badly wanted the deal (Meredith wanted People and InStyle, but balked when Time Inc. wanted to include SI, Time and Fortune) to go through, and would be open to talking at a later date. “We’d love the opportunity as their spinoff transaction progresses to see if there is something we could do together downstream,” he explained at the time.

Heads up Time Inc. staffers. Iowa isn’t so far away after all.

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