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Movie Stars Don’t Sell Magazines Anymore

It used to be that the best way for editors to get their magazines to fly off the shelf was to plaster a picture of a movie star on the cover. However, the New York Times reports that things are changing. Now readers are more likely to buy a magazine featuring a reality TV star or a musician than say, George Clooney.

Blame the uprise in quality TV. “Movie stars are less revered than they used to be, and also audiences have shifted their allegiance in large part to television,” Jess Cagle, managing editor of Entertainment Weekly, explained to the Times.

A few examples: In 2012, Glamour’s best-selling issue featured Lauren Conrad on the cover; Lady Gaga sold the most copies for Vogue; and three out of the five best-selling Cosmo’s had TV “stars” on them, like Demi Lovato.

Poor movie stars. Magazine editors don’t want them anymore, so they’re left to toil away, getting paid millions to play pretend.

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Lauren Berger Writes New Book for Young People Entering "Real World"

Lauren Berger Welcome to the Real WorldCareer Expert, Lauren Berger, releases her second book, Welcome to the Real World: Finding Your Place, Perfecting Your Work, and Turning Your Job Into Your Dream Career (Harper Business), on April 22nd. In this book, Berger shares everything she wishes someone told her after graduation. Her book is the essential guide to anyone starting their first, second, or third job. She encourages readers to be fearless, step outside of their comfort zones, and go after what they want.