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New York Times Names Styles Reporter

NYtimes buildingThe New York Times has hired John Koblin as a styles reporter. Koblin comes to the paper from Deadspin, where he has worked for the past year.

In a memo obtained by WWD (Koblin previously worked for WWD as a media reporter), Stuart Emmrich, the Times’ style editor, wrote that he was he excited to add Koblin:

Over the past month, I have had several long conversations with John about our fashion coverage — discussing in detail how he might have approached some of our news stories differently, what other angles he might have pursued, what he would have done to try to raise them to the level of A1 — and in each case I have come away with the same reaction: Total excitement at the prospect of having him on the Styles staff.

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