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Samsung Once Again Busts Apple Worshippers’ Chops in Latest Galaxy Spot

As Samsung’s patent war with Apple rages on, the former has wasted no time in busting the latter’s balls–well, at least those of its devotees–in a new spot that launched not so coincidentally around the time the iPhone 5 hits shelves. Once again, 72andSunny takes square aim at the fanboys and girls anxiously waiting for hours in line for Apple’s next great product (even a huge storm couldn’t drive away the hordes we saw standing outside a Best Buy in Union Square on Tuesday), which according to Samsung boasts many of the same features that are already found in the Galaxy S III. The ultimate kicker, though, is that with a barrel full of snark in tow, Samsung and 72 convey the message here that the iPhone is now better suited for moms and dads. Zing! Credits after the jump.


AGENCY : 72andSunny
CEO, PARTNER: John Boiler
EXEC CREATIVE DIRECTOR: Jason Norcross
CREATIVE DIRECTOR, WRITER: Barton Corley
LEAD DESIGNER: Tim Semple
SENIOR DESIGNER: Jake Kahana
SENIOR WRITER: Jeff Gonick
DIR OF FILM AGENCY: Sam Baerwald
SENIOR FILM PRODUCER: Nicole Haase
SENIOR FILM PRODUCER: Angelo Mazzamuto

MIXER: John Bolen @ PLAY
MUSIC: Dan Pritikin/SOUTH
SOUND DESIGN: Barking Owl
TRANSFER: THE MILL (COLORIST: Adam Scott)

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