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The Most Common Mistake Made by Self-Published Book Cover Designers

As self-published books multiply, a new generation of amateur designers are working on their own book covers. We attended the inaugural day of the  Blurb Pop-Up store in New York City (pictured) this afternoon, covering  the “Compelling Cover Design Workshop.” Designer Alan Rapp shared the most common mistake he saw amateur cover designers make–lack of experimentation.

He explained: “One of the tendencies that people have–I don’t even know if I would call it a mistake–is to be too conservative with topography. At publishing houses, when designers are submitting book designs, they don’t present one idea. They present at least three to five ideas. It manifests something that’s latent, something you didn’t imagine. What I like about Blurb is you can do that kind of experiment. I can do a number of versions, and I can see how they will feel.”

If you want more book cover deign resources, check out our collection of book cover resources for self-published authors. We also encourage self-published authors to RSVP for our Book Pitch Party on November 3rd.

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