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Statistics

Children’s & YA eBook Revenues Rose 196% in August

According to the Association of American Publishers (AAP) StatShot report for August 2012, the adult fiction category saw eBook revenues increase nearly 37 percent to $857.7 million.

In the same category, mass market paperback revenues plunged 16 percent compared to the same period last year (chart embedded above). In addition, the children’s and YA category grew by more than 196 percent in August. Hardcover sales in that category grew by 27 percent for the month.

Below, we’ve embedded a chart below that breaks down the children’s and young adult sales by format. The AAP collected information from 1,186 different publishers to compile the report.

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Hardcover Children’s & YA Revenues Up Nearly 30%

According to the Association of American Publishers (AAP) StatShot report for July 2012, hardcover sales revenue in the children’s and young adult category skyrocketed by nearly 30 percent compared to the same period last year–rising to $424.7 million.

In contrast, adult fiction and nonfiction hardcover sales declined 0.7 percent in July. Children’s and YA also saw a 222 percent jump in digital sales while the adult category grew 37 percent. While adult fiction and nonfiction paperback sales increased 11 percent, mass market paperback sales continued to slide, dropping by more than 20 percent.

Below, we’ve embedded a chart below that breaks down adult fiction and nonfiction sales by category as well. The AAP collected information from 1,184 different publishers to compile the report.

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Children’s & YA Revenues Up Nearly 41% This Year

According to the Association of American Publishers (AAP) StatShot report for the first half of 2012, sales revenue in the children’s and young adult category skyrocketed by nearly 41 percent compared to the same period last year–rising to $845 million.

Those gains were driven by a 251.5 percent increase in children’s and young adult digital books (see the chart embedded above). At the same time, adult fiction and nonfiction sales increased 8.3 percent.

Below, we’ve embedded a chart below that breaks down overall year-to-date sales by category as well. The AAP collected information from 1,186 different publishers to compile the report.

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Nearly 90% of Russian Parents Read Print Books with Young Children

Russian parents read print books with their kids when they are young, but this activity tapers off as kids get older and new media channels play a larger role.

According to a new report from Anketki Research called Digital Parenting Russia, almost 90 percent of Russian parents read print books with their four-to-six year old kids but that number drops down to less than 50 percent with sixteen-to-eighteen year olds. Russian parents are less likely to read eBooks to their four-to-six year old kids than they are with their sixteen-to-eighteen year olds.

When looking at attitudes about the positive impact of digital media on children’s development, eight percent of dads think that eBooks have a positive impact on a child’s development and four percent of mothers think that paper books have a positive impact on a child’s development.

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Amazon Is The Most Lucrative eBook Sales Channel

Not surprisingly, Amazon is the most lucrative sales channel for eBooks, according to Revealing the Business of eBooks: 2009-2012, the fourth eBook survey of publishers conducted by Aptara and Publisher’s Weekly. The study, which was conducted in April, found that 68 percent of eBook publishers sell via Amazon making it the most popular sales channel for eBooks, followed by Apple’s iBookstore which is used by 58 percent of eBook publishers.

The study found that 4 out of 5 publishers are now publishing eBooks, which is an increase of 30 percent from three years ago. Making titles available as eBooks is helping drive sales. According to the report, 36 percent of eBook publishers are “realizing double-digit annual eBook revenues,” which is up 100 percent since last year. Still, the report points out that 65 percent of eBook publishers have converted less than half of their backlist titles into eBooks.

Curiously, the report found that while 31 percent of eBook publishers produce enhanced eBooks, only 12 percent of those publishers are finding that these enhancements have a positive impact on sales.

INFOGRAPHIC: Battle Over the Geeks

PayScale created a massive infographic called “Battle Over the Geeks,” exploring some key statistics about the salaries at leading tech companies including Amazon, Apple and Facebook.

We’ve embedded the whole infographic below to help you see a breakdown in how the leading companies pay. A tech employee with 3-4 years of experience at Amazon can expect to earn about $73,300 a year, and an employee with ten years of experience can expect to earn $130,000.

Check it out: “Amazon, Microsoft, Facebook, Google and other leading companies want the brightest minds in the tech industry working for them. How do they attract this clever crew? PayScale compares the pay, benefits and more for nine top tech employers.” Read more

Library Patrons Who Borrow eBooks Read More

Library patrons who borrow eBooks from the library say they read an average of 29 books in the past year, as compared to readers who don’t borrow eBooks from the library who read an average of 23 books. This is according to a new report from Pew Internet Research.

Here is more from Pew: “Focusing on those who do borrow e-books from libraries, two-thirds say the selection is good at their library: 32% of e-book borrowers say the selection at their library is ‘good,’ 18% say it is ‘very good,’ and 16% say it is ‘excellent.’ Some 23% say the selection is only ‘fair,’ 4% say it is ‘poor,’ and 8% say they don’t know.” Read more

More UK Children Under 10 Read eBooks On Laptops & PCs

More children under the age of ten in the UK are reading eBooks on laptops, according to a new report from Bowker Market Research. However, more kids aged eleven to fifteen are reading eBooks on Kindles.

We’ve embedded a Bowker chart above–the research (completed in March 2012) asked readers in the UK about their use of digital content.

Check it out: “The latest results from Understanding the Digital Consumer show that among adult readers of e-books there has been a huge increase in the use of the Kindle device, with 40 percent of e-readers using it most often.  The Kindle has surpassed both desktops and laptops (collectively used most often by 45 percent as measured in February 2011) and other e-readers (used most often by 6% in February 2011).” Read more

20% Of Global Readers Bought eBook In Past 6 Months

British and Australian eBook readers are more likely to download adult fiction, while digital readers in India and South Korea are more likely to download professional/business and academic/textbooks, according to a new report from Bowker Market Research’s Global eBook Monitor study.

In the study, Bowker looked at consumer attitudes about eBooks among the online population of ten countries Australia, Brazil, France, Germany, India, Japan, South Korea, Spain, the U.K. and the U.S. and found that more than 20 percent of global readers had bought an eBook in the past six months. And while, not everyone has adopted digital books, most people are aware that they exist. According to the report, 80 percent of respondents know that books are available for download.

eBookNewser has more: “eBook adoption should continue. According to the report, more than 50 percent of respondents from India and Brazil plan to buy an eBook in the next six months. In addition, about a third of respondents in the U.K. and U.S. plan to do so. Even 20 percent of French survey respondents plan to do so.”

SURVEY: More Than Half Of Kindle Fire Owners Will Buy iPad 3

More than half of Kindle Fire owners plan to buy the iPad 3, according to a new study from TechBargains.com.

The site surveyed technology users about their plans for buying new gadgets.

The price between the two devices had only a small impact on user purchase plans. International Business Times has more: “About 58 percent of those surveyed said they plan to upgrade their current tablets, but 16 percent say the iPad 3 will be too expensive to buy, while 35 percent have not determined whether or not they will purchase one. And 74 percent said that the iPad is the ultimate tablet.”

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