Maroon 5 singer/Victoria’s Secret model fan Adam Levine‘s appointment as People‘s “Sexiest Man Alive” prompted every blogger everywhere to make a “things/people that are sexier than him” listicle (our favorite entry was “a nice plate of spaghetti“). But the federal government thinks it can make the most of his newfound notoriety by using him as a celebrity spokesperson for the Affordable Care Act.
Bloomberg reports that Levine, along with a few other people whose names and faces you know, will be promoting enrollment as part of a social media campaign set to launch today.
Can’t you see him pleading? Would those tattoos lie to you, baby?