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BBDO Does Marie Claire’s Naked Issue (NSFW)

Surprised that BBDO went with a giant, fake looking breast for the upcoming Naked issue of Marie Claire? You shouldn’t be &#151 they do something similar each year as a lead up to the special edition. Proceeds go to various charities &#151 and the naked bodies usually belong to some celeb who is too classy to take it off for, say, Playboy. To quote a random sound bite I heard yesterday, “there are far worse things in life than nudity.”

Generally this is done in South Africa &#151 not sure if there’s an American edition.

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Credits and another execution after the jump. Via AdsoftheWorld

More:Mick Jagger’s 17 Year Old Daughter Half-Nude in Hudson Jeans Campaign


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Advertising Agency: Network BBDO, Johannesburg, South Africa
Creative Director: Ivan Johnson
Art Director: Ross Nieuwenhuizen
Copywriters: Mike Pearson, Carla Kotze
Photographers: Barry White, Helena Rautenbach
Retoucher: Rafiek Newman
Producer: Nicole Buss
Make Up: Jade Leggett

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