PRNewser FishbowlNY FishbowlDC GalleyCat TVNewser TVSpy LostRemote SocialTimes

Beavis moves to Carat (*heh heh*)

beavis.jpg

Let’s hear it for cheap takes on people’s last names — but Ian Beavis is off to join Carat in their LA office as an EVP, executive client director (whatever that is — the job titles at agencies become more & more ridiculous on a daily basis.)

Prior to his new gig, Beavis was most recently vp of marketing, public relations and product planning for Kia Motors America — where he bailed out in February when the CEO at the time also pulled the plug. He did help raise sales 11% during his time there though — he brought humor to the brand, which was fighting a perception of inferior quality as well as a reputation for bland styling when he joined.

Prior to Kia, Beavis held senior marketing positions at Ford and Mitsubishi Motors. He was also CEO of FCB in Seattle and San Francisco, and he has held posts at Bozell and Saatchi & Saatchi.

Mediabistro Course

Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!