Estelle Getty, most famous for playing Sophia on the hit tv show, Golden Girls passed away at 5:30 this morning in her Hollywood Boulevard home. According to the AP story Getty suffered from advanced dementia. She is survived by her husband and son. Getty was 84.

Heroes star Hayden Panettiere has a music video for her song "Wake Up Call" and it is all over the internet today. It's been met with much criticism. Rightfully so. The song sucks!

You can watch the video if you'd like. But I can save you the agony. There's a barely legal, provocatively dressed girl singing a song that vaguely resembles that song by Paris Hilton "Stars Are Blind" and dancing what can only be described as choreography for Britney Spears post kid number two, pre nervous breakdown.

Thing is, it's part of a Candie's ad campaign. Panettiere is a spokesmodel for the shoe company. This is nothing like the Converse ad Anomaly did. They aren't even showing the shoes in the video. I'll buy a pair of Candie's shoes if they come with the garauntee that she will never, ever, sing again.

I just read a fun little story about how PETA's busty activist, Pam Anderson is biting the hand that feeds her. Seems Ms. Anderson went to KFC in Australia, where she is filming Big Brother to hand deliver a letter dissaproving of their abuse of chickens. Her appearance on Big Brother was apparently worth half a million. And the kicker is... KFC is Big Brother's biggest sponsor. Seems like even if she's not eating chickens, they're still the reason she is getting fed.

So, one of our too-fabulous friends told us yesterday that GSD&M is trying to snag the Popeye's Chicken & Biscuits account.

Now, WE HEAR THAT... Campbell Ewald is also in the race from another tipster. Merci. In 2006, the chicken shack selected Houston agency Fogarty Klein Monroe.

Founded in 1972 in New Orleans, Popeyes is the second-largest chicken restaurant group with more than 1,800 restaurants in more than 40 states and 20 countries worldwide including United Arab Emirates, Japan, South Korea, Philippines, and Panama.

Do you remember the landfall PR moment that the AFC Enterprises owned biscuit shop scored a few years ago? The chain gave Beyonce a card guaranteeing her free food at any Popeye's for life after the singer mentioned how much she enjoyed their product on Oprah Winfrey's talk show. KFC has recently followed suit after pop star Rhianna was getting all kissing faced with boyfriend Chris Brown at a Miami location.

That aside, Popeye's is also getting some play in the film world. Lloyd Dobler, no sorry... John Cusack's new film "War, Inc." in which he plays a hit man whose latest mission takes him to the nation of Turaqistan. The Viceroy, who runs the Turaqistan green zone but is never seen, is actually hiding in a bunker behind a Popeye's Chicken & Biscuits. In the trailer above, you can watch the Popeye's explode. Their PR company is working over time, so they've got that going for them.

We agree with Ms Taylor. The Guy Ritchie Nike spot has hit the big time on YouTube clocking over 1.8 million views across uploads. It's got everything a soccer enthusiast needs: in game play, training, girls, etc. and just like a film, the narrative wraps up nicely.

Good work by way of 72andSunny.

Uma Thurman is pissed. The actress filed a $15M federal lawsuit this past Friday against Lancome for, as WWD puts it, "allegedly continuing to use her image in advertising even though her contract had expired. According to Thurman's lawyer, Bert Fields, her contract with Lancôme ended in 2004, but the brand has continued to use her image to sell products all around the world during the past four years."

What... you guys thought she wouldn't see her picture in the Paris subway. This is fricking Uma Thurman. Hello? The lady is beyond global. She's intergalactic planetary.

Lancome is calling bullshit with a countersuit saying they don't owe her a dime. They even trotted out a fuckwit of a PR rep for L'Oreal (Lancome's parent company) who basically admitted their guilt:

"The use of Ms. Thurman's image after her contract expired, however minor, was neither deliberate nor intentional."

McCann is L'Oreal's AOR. Not to say they are to blame or anything. A funny note about that... Overheard at the death star agency - a bigwig admitting that they just spend L'Oreal's money on digital, just to say they've fulfilled their digital obligations. Forget strategy, social media, blah, blah... Just build something expensive, throw in some e-commerce, bill the client and hope for the best. How McCann continues to survive while their leadership wastes great talent and churns out mediocre work? No idea. None.

So, you know, Beyonce has a clothing line called House of Dereon. Her poorly named clothing company has naturally begun advertising with Beyonce and her mother, Tina Knowles, behind the creative.

When will superstars learn that just because you can, does not mean you should. The foray into advertising had gotten the pair into a spot of trouble. The images feature little girls dressed up like video hussies. Where the pole at? Take a look here.

It's not just big media making a stink. Check out some consumer feedback:

1. "So inappropriate. Whose idea was this? Why weren't they fired?"

2. "Little girls aren't hookers and you shouldn't dress them up like your backup dancers just because you're hawking your trashy product!"

3. "...little Nay Nay walking with her mom (Jaqueneisha & dem) thru the mall with her HOD Girls outfit and her mother wearing a matching HOD outfit..."
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What do you get when you take one Rumer Willis (that daughter of Bruce Willis and Demi Moore), add a touch of Pete Wentz of Fall Out Boy, and a chunk of Wilmer Valderrama of the 70's Show?
A Wal-Mart ad! Well, sort of anyways. OP, the summer time brand of all brands, has selected the trio to be the face of the brand's Wal-Mart only line and associated campaign.

I get Wentz, totally, and Rumer has been all over the Teen People and Elle Girl pages for the past six months. What I don't get is Wilmer. Sorry. Isn't he so over? Yes, he's going to be in the movie remake of Chips, but that only adds to the "over" argument if you ask me.
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In case you missed it... Christ. The Hoff. Love it.

Back end to this spot is that normally, celebs sign a "death and disgrace" clause or separate contract. In the event of either of these things, the agency/brand gets their money back from the celebrity for tarnishing the brand. However, Hoff (being Hoff) was expected to fuck up and so, was not forced to sign. The spot went forward with agency Karmarama behind the wheel. Don't you know that David, just a day before the shoot, broke his arm by falling off a bike? Look closely at the spot and you can catch a glimpse of his black cast.

Love this kind of stuff. A reader suggested we ask you creatives for the details behind some of your favorite celeb commercials. Come on... did you watch Beyonce's wig come off? Did you see Brit Brit puke while shooting a soft drink spot? Do tell... Email yeah? agencyspy at gmail dot com

Omnicom can't stop. Won't stop. The latest news is that the company has teamed up with a newly created NBC Universal production unit to create programs around sponsors' products. It's like Honeyshed, but with air of pretension. This is straight up selling. Forget the cool kids, let's make some money!

NBC Universal Digital Studio will work with a division of Omnicom Group Digital to create web specific shows that allows advertisers to get in early and have some say in how their products will be featured. For an example, there's the Rosario Dawson (so hot) project titled Gemini Division, which comes with sponsors Intel, Microsoft, UPS and Acura TSX. Dawson is not only the star, but a producer. The Hollywood Reporter is saying, naturally, the web version is really just a test to see if the program can fly in prime time.

Omnicom Media Group Digital chief executive Matt Spiegel said that this new method of creating shows is:

"a unique way of giving brands a seat at the table with writers and producers in developing episodic programming that ties directly to brand needs."

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