Crispin Porter & BoguskyWednesday Jul 01, 2009
Dog & Pony Thinks Maybe CP+B Borrowed Some Ideas From Perspectv
Just yesterday Crispin's new site launched, and though it's still in Beta, Dog + Pony's Matt Morin noticed a stark similarity between the Crispin site and Perspectv's. Whaddya think? Tuesday Jun 30, 2009
Crispin's Beta is UpTa'other day, @bogusky let us know his agency's site would be demo'd and a new thinga-ma-bob would land in its place. And then there was light. Above is the intro video, courtesy one Alex Bogusky, who apparently works there. Some features of said site: A simple setup including video, blog posts, news and tweets about Crispin. Click a button and all that CP+B content is swapped out for info pertaining to whichever button you hit. For example, press the Microsoft button and it all changed to (wa waaaa) Microsoft stuff. Let me google that for you. Mostly you'll find the agency's biggest clients like Microsoft, VW, Burger King, Old Navy, Domino's, Hulu, Coke Zero and so on. If one thing can be said, it's simple and supposedly transparent. Apparently the agency will only control some of the video content which means if we say, like, "hey that CP+B agency eats babies" that falsehood would presumably land on the site. But, we'd never say anything like that. Do you want me to link to it? Not sure I want to give those kids the attention. OK here. beta dot cpbgroup dot com. Go forth, yon wunderkind. Oh and if you're particularly interested in recreating the site in its entirety or emulating part of it (because we must all be like CP+B), they're going to give out the code. Click continued for deets. Basically it looks (to this untrained eye) like Java + a monitter application. Friday Jun 26, 2009
Alex Bogusky Wants Us All to Hop On Bike Sharing
Never one to hide his love for outdoor activities, CP+B chief Alex Bogusky took to the airwaves a few days back on Smart City Radio to plug his nascent bike-sharing venture B-Cycle. Bogusky engaged in a one-on-one convo with host Carol Coletta that covered the potential proliferation of B-Cycle initiatives throughout the U.S., the lack of outdoor advertising involved and whatever other related info he could squeeze into twenty minutes. But sorry CP+B lovers/haters, agency-related talk was merely an afterthought. You can listen to the whole dry chat here. More: "Crispin Goes International"
Thursday Jun 11, 2009
Crispin Goes International
And for their next act, Crispin Porter + Bogusky has purchased a Swedish agency called Daddy. It cost them "an undiclosed sum", says CampaignLive. Click here for the story. Thursday May 07, 2009
Alex Bogusky o Receive Honorary Degree
Thanks to the person who forwarded us this little article about Colorado University at Boulder's upcoming graduation commencement (May 8th, put it in your calendar!), where CP+B's Alexander Bogusky (as the article calls him) will be awarded an honorary degree, called Doctor of Humane Letters. "Bogusky is an influential and creative advertising and marketing innovator and pioneer in the field of social marketing. Time magazine listed him among the "Visionaries of Tomorrow" in 2004. He is chairman of the Crispin Porter + Bogusky advertising agency, an award-winning agency with offices across the globe, including in Boulder. Bogusky will receive the honorary degree Doctor of Humane Letters." According to Wikipedia, "The degree of Doctor of Humane Letters (Latin: Litterarum humanarum doctor; D.H.L.; or L.H.D.) is always conferred as an honorary degree, usually to those who have distinguished themselves in areas other than science (these normally receive the Doctor of Science), government (these often receive a Doctor of Laws degree), literature (these often receive a Doctor of Letters degree) or religion (these often receive a Doctor of Divinity D.D. degree in locations where American English is spoken, or a Doctor of Ministry D.Min. degree in locations where British English is spoken; Knowledge of the location is important, because the alternate degree is an earned degree in both locations)." Friday Apr 17, 2009
Crispin Grins: Burger King To Spend, Spend, SpendBurger King has said that it will be beefing up its ad budget in 2010. Look for a 20 to 25 percent increase from the restaurant to the national level. It's Burger King FTW, kiddos. The brand's lead agency, Crispin Porter + Bogusky, has recently been cranking out work featuring those oh-so Crispin pugilistic undertones. This, my friends, is their sweet spot and its looks like there's going to be a lot more where that came from. Good for Crispin. We wonder if the agency had any hand in pointing out that during a recession it's time to shine and take advantage of weakened competitors and lower media prices? That, and Burger King has seen a drop off in store visits causing a drip in their stock price. Yeah. That, too. More: Time For The Waambulance: Steak n Shake Goes To Court With Ad Agency Tuesday Apr 14, 2009
What's Grossier Than Gross? Domino's Employee Puts Food Up Nose & Then Serve It UpUPDATE: According to The Consumerist and thanks to the work of their sleuths, all the offending employees have been fired. Still... Never. Eating. There. Again. Warning: Do not watch this video if you are sitting down to lunch, okay? Blech and double blech. This video from YouTube is a Dominos PR nightmare. Boogers on food? A Piece of cheese inserted up a nose and then placed directly on a sandwich? It's almost unbelievable? And all the while, employees are laughing. Ohhh... that is so fricking nasty and if it goes massive, will totally negate any good work Crispin Porter has done for the brand. Oh heavens :barf: Thanks to V for the link More: Subway Is To Crispin Porter's Domino's, What 50 Cent Is To Kayne West
Monday Apr 13, 2009
Breaking: Fallon Minn.'s 99 Problems - Kelly, Wiggins Depart; Spiller Comes Aboard As ECD
Recently, Fallon Minneapolis has been creeping back into the light with several account wins helping to ratchet up the momentum. And while, Fallon may have just been starting to shine on, recent developments have us wondering whether or not the shop is destined to slip back down into the darkness. Al Kelly, who has been Executive Creative Director since 2007, has left Fallon. Where is he going? WE HEAR... that he's been interviewing with the likes of TBWA Chiat/Day among other shops. Why did he leave? You can take your pick from about 99 problems such as: Fallon's lack of serious commitment to building a digital capability; the intrusion of the Saatchi mindset on what was once a unique business and well, if you're getting courted by bigger, faster more dazzling agencies - wouldn't you bail on the tumultuous Fallon, too? Digital Creative Director Chris Wiggins has quit as well. Too bad. He and his wife, Brenda Fogg, came up with the new social networking tool Skimmer, which was released under the Fallon banner. Just the kind of thinking death star agencies need right now. It seems that Crispin Porter recognizes the value of such ingenuity, because that's where Wiggins is headed.
And hey! Where does all this leave Dave Damman who returned to work under Kelly in 2007 to heavily support the creative team? Who knows. Fallon isn't talking. Emails sent to the agency went unanswered. So, let's make some bets, yeah? Ten to one - Fallon will begin to farm out its digital work to partners rather than creating work in-house. Five to one - more talented, high level creatives and planners will be looking for the escape hatch. Two to one? If you love this business, right now, you feel a deep loss for the days when Pat Fallon's shop was blazing trails and burning up the industry. More: Not Flash. Just SSF. McCann Gears Up For A Microsoft Fight
While McCann has the title of "lead agency" on the Microsoft business. Right now, you are probably snickering into your morning coffee at the term considering the brand engages quite a few shops on its business these days: Crispin Porter + Bogusky, Razorfish and more recently, JWT. And those are just the ones above the board. Who knows who is doing little assignments here and there? Microsoft has recently put these agencies in a dog pit to face off for the brand's nameless, faceless new mobile application. Our guess is that this mysterious piece of business is Windows Mobile 7 or The Windows Marketplace (the new app store for people running Windows OS on their mobile phone), since PR agencies are currently engaged in a pitch for those accounts. Let the games begin, but perhaps, McCann might want to consider this as a warning shot from the brand. According to Adweek, "Kevin Turner, Microsoft's chief operating officer who joined the company in August 2005, is not a proponent of a single agency partner and has pushed for bringing in other shops." This reminds us of when McCann was forced to fight for project from their other long time parter, Intel, back in November. Just three months later, the entire account was moved to Venables, Bell and Partners. Stick and move McCann and keep your left up while you're at it. More: From JWT To The Pond
Tuesday Mar 17, 2009
Alex's Bogusky Wants You To Get On The Bike
With power comes great responsibility and so, Alex Bogusky, head honcho over at Crispin Porter & Bogusky, decided to launch a bike share program: bikes lent out by a municipality for public use. With the help of a CP & B employee and avid biker, Dave Kingsbury; healthcare company Humana and the bike company, Trek, the ad agency created their own Denver based bicycle program. Bogusky told a breathless crowd at SXSW that the program would cost a city $1.8M a year to maintain. However, he believes in the French model, which is run by an outdoor advertising company, JC Deaux, who funds the program with ad placements. New York City has toyed with such ideas. Editorials appeared in The Times almost a year ago and now, a summer test run is planned for 2009. So you Madison Avenue kids? Get ready to ride. Bogusky also told the Austin crowd: "It's about doing something a little bit outside of what you're doing every day." It's a model to live by. More: Pics & Video From the Ad Agencies in Action Launch Party
PreviouslyCrispin Porter Bogusky This, Crispin Porter Bogusky That Agency Mashing Star Trek Makers With Cross-Promo You Be The Judge: The Old Navy Ads From Crispin Porter & Bogusky Take That Coal Industry: Coen Brothers Make Anti-Clean Coal Spot TBWA And CP+B Fight It Out For #24 We Hear: CP+B Didn't Lay Off Any Creatives CP+B Lays Off 60, Cites Economy Subway Is To Crispin Porter's Domino's, What 50 Cent Is To Kayne West Do You Support The Humanitarian Lion? Crispin, Microsoft Start Making T-Shirts With Rapper Common Creativity Announces Its Agency Of The Year. The Winner Is... Crispin Porter's Whopper Whoppers The Case For Those Crispin Porter PC/Microsoft Ads Hardee's, Burger King, Wendy's And KP+B W+K London Isn't Down For The Do Or Die Microsoft's New Ad: "I'm A PC" And Is Jerry Making A Comeback? Microsoft Gets Pharrell Williams To Lie For Them Update: Crispin Porter And Microsoft? It's A Sh*t Show Crispin Porter And Microsoft? It's A Sh*t Show More Ado About Nothing: CP+B & Microsoft's Second Ad Jerry Seinfeld And Bill Gates Get It On For Microsoft Finally No More Burger King Mascot! (At least for now) CPB Pulls an Enfatico, But Won't "Force" Employees to Ditch Macs Porter & Bogusky Write (un)Diet Book A Preview of Crispin's Microsoft Work; The Mojave Experiment Video A Preview of Crispin's Microsoft Work? Modern Medical Marvel (say that 3 times fast) Knoxville to be Crispin/Microsoft's Golden Boy? Bogusky and Microsoft: The New Piece OMG! Chris Cavalieri and Alex Bogusky are LinkedIn Buddies Lucky 13: CPB's Run with Nike Over Get A Mind Kick At The Expense Of Alex Bogusky CP+B, Microsoft And AmericaFree.TV A novel approach to the job hunt Rob Strasberg Leaves Crispin For Doner. Yes, You Read That Right. Crispin Wins Microsoft And It's A New World Order CP+B: Cognitive and Cultural Radar Is Out Addendum: Told You So: Idea City Steals A New Creative From Crispin Told You So: Idea City Steals A New Creative From Crispin Greed, Sex Is (Still) Firing Staffers And Hiring A "CIO" Crispin Porter's S*** Doesn't Stink |
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