DC Shoes Has Sports Marketing Beat

DC Shoes have been relying a bit heavily on pro driver Ken Block for their promotional videos, but that’s OK since the clips are usually worth the 4 minutes. Here, his Subaru Impreza WRX STI is outfitted with trax, and driven around in the snow. It’s no ass-sliding Gymkhana, but when did that stop you from watching a clip?

Via YouTube

More: “Ken Block Gymkhana Part 2″

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.