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Digitas Regional President, ‘Huge Harley Fan’ Barbara Goose Talks BrandLIVE, Social Media

In case you’re not an avid watcher Boston-based New England Cable News or its This Week in Business broadcast, you probably missed out on this nearly nine-minute chat between the hosts and Barbara Goose, who currently serves as president of Digitas Boston/Detroit and has spent 14 years in all at the agency. Tipsters give us the usual snark when sending this clip, but maybe they’re just taking umbrage with Goose’s proclamation that Digitas is “the leading digital agency in the world” following its merger with LBi a few months ago.

Whatever the case, seeing as most of our Digitas coverage in recent months has regarded cuts and/or departures, it’s welcoming to post something, well, um, positive? This was probably better suited as a lunchtime item, but what the hell, if you have some time to spare and give a shit, feel free to watch her explain Digitas’ BrandLIVE platform and how she’s anxious to take a Harley-riding class among other things.

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