Grey New York Does Good Work Despite Internal Preoccupation

While Grey New York will continue to support the Annual Broadway Flea Market to benefit Broadway Cares/Equity Fights AIDS. It’s the fourth year that the shop will be raising money side-by-side with Broadway’s big name celebs. Last year, Jerry Saviola, Senior Vice President, Casting of Grey New York, raised $10,000 with the support of his staffers.

Other than that bit of charity, not much is going on over at Grey. Oh, except for that whole revamping the brand thing. It’s an over the top battle to redefine the whole Grey network, not just New York. It’s a dramaedy if you will. The very talented CCO Tor Myhren have got to be just a little stressed. Dancing in the street with Bernadette Peters should make a nice break for them.

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.