Hershey’s Packaging Misprint Lead to Confusion

Earlier this week we showed you an image of a bottle of Hershey’s chocolate syrup that contained verbiage stating “+Calcium.” But in the nutrition facts, the bottles were labeled as containing “Calcium 0%”. A call from the company’s PR team reveals that this was due to a printing error.
The company was not able to provide information regarding the number of bottles that were misprinted, but stated that the 1 was missing from a template.
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