Hot Ad (Wo)Man of the Day: Andrew Luft

Meet Andrew Luft

Agency: Kirshenbaum Bond + Partners

Key Work: Lime

Recent Work: New World of Coca-Cola and the Lexus Light and Speed traveling show

Little Known Fact: Co-founded “Cleaning Up The Dirty South” &#151 “an event meant to bring diverse to Atlanta’s growing electronic music community.”

Quote: “I enjoy the moment where brands interact with people, online and off, I seek environments and projects that push the boundaries of experiential strategy.”

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Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.